Senior Product Marketing Manager, Commerce

commercetools • Boston, MA

8h • $150,000 - $170,000 • Hybrid

About The Position

The Senior Product Marketing Manager, Commerce will guide positioning and messaging across commerce domains, highlighting how commercetools’ platform and AI capabilities support the future of digital shopping. Initial areas of focus include Search, Product Catalog Management, and Pricing & Promotions. The role has no direct reports and reports to the Sr. Director of Customer & Product Marketing, working as part of a collaborative team of Product Marketing Managers.

The position owns domain strategy and go-to-market initiatives from early product development through post-launch adoption. It translates technical capabilities into business value for B2C and B2B buyers across industries, creates sales enablement and customer and market content, partners with cross-functional teams, and defines and reports on go-to-market success metrics. This is a hybrid role, with three days per week in the Boston office.

Requirements

• At least 4 years of product marketing management experience in B2B/SaaS, ideally in commerce or complex multi-buyer technology.
• Comfort navigating B2C and B2B commerce contexts and fast-paced environments with shifting priorities.
• Proven ability to translate complex product details into clear value propositions for technical and business audiences.
• Experience leading positioning and cross-functional go-to-market strategies and managing senior stakeholders.
• Proactive mindset toward using AI tools to optimize workflow and keeping up with emerging technology.
• Excellent written, verbal, and presentation skills.

Nice To Haves

• Experience with composable, modular, or platform-style products.
• Familiarity with commerce ecosystems such as Search, PIM, and Order Management.
• Experience briefing major industry analysts such as Gartner, IDC, or Forrester.

Responsibilities

• Lead positioning and go-to-market strategy for Search, Catalog Management, and Pricing & Promotions from early product development through post-launch adoption.
• Translate technical capabilities into business outcomes and tailor messaging to B2C and B2B buyers across diverse industries.
• Create sales assets, including pitch decks, talk tracks, and enablement materials.
• Produce customer and market content, including case studies, webinars, and analyst materials.
• Use market intelligence and competitive trends to refine messaging.
• Collaborate with Product Leadership, Engineering, Sales, Customer Marketing, and Analyst Relations to ensure messaging reflects product capabilities.
• Define go-to-market success metrics and report on adoption, pipeline influence, and narrative impact.
• Help shape the team’s vision for communicating focus areas and the company’s AI and innovation story.

Benefits

• Comprehensive health benefits for employees and dependents.
• Access to OpenUp personalized mental health support.
• Learning and development opportunities, including an annual learning budget, self-paced learning platforms, language training, personalized coaching, mentorship, and leadership programs.
• Additional fully paid parental leave through Family Leave Plus, on top of government-provided leave.
• Equity participation program.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed