About The Position

Unity is hiring a Senior Product Marketing Manager for a defined body of product-marketing work on a full-time, one-year contract. The role owns the marketing for one or more product areas or launches, producing shippable positioning, launch plans, and enablement materials. The successful candidate will quickly get oriented in a limited-context environment, ask the right questions, and work effectively amid ambiguity and changing roadmaps. Product marketing at Unity spans its game engine, live-game services, developer ecosystem, and AI capabilities. The role translates technical capabilities into clear workflow value and credible messaging for technical audiences, leads launches and rollouts, develops market and customer insight, supports internal teams and partners, and measures launch performance.

Requirements

  • Demonstrated experience owning a product area or significant launch, setting priorities independently, and partnering with a manager on portfolio management.
  • Experience marketing to technical audiences such as developers, engineers, or technical artists, with the ability to establish credibility among skeptical users.
  • Exceptional writing skills and the ability to turn complex technology into a clear, concise narrative.
  • Ability to get oriented quickly, drive work across unfamiliar teams, and produce finished deliverables.
  • Comfort working amid ambiguity and changing roadmaps.
  • Strong data literacy, including setting appropriate metrics, objectively evaluating performance, and adapting based on evidence.
  • Proficiency with AI tools such as Claude Code or Gemini, while rigorously checking their outputs.
  • Sufficient English proficiency for frequent professional verbal and written communication with global colleagues and partners.

Nice To Haves

  • Game-production fluency, gained through a games-industry background or a deep understanding of development pipelines and creator workflows; described as strongly preferred.
  • Go-to-market experience with platforms and ecosystems, such as developer platforms, game engines, or SDKs, including partner co-marketing.
  • Direct experience with AI or machine-learning products and the judgment to distinguish production-ready capabilities from demonstrations.
  • Hands-on experience shipping a product made with Unity or a comparable real-time creation tool.

Responsibilities

  • Own product positioning and messaging, translating technical capabilities into clear workflow value for Sales, Community, and Content teams.
  • Lead launches, betas, and rollouts, including prioritization, channel planning, launch execution, and an honest assessment of results.
  • Define target audiences clearly, from independent creators to technical directors, so other teams can act on that understanding.
  • Develop credible messaging for skeptical practitioners, particularly around AI claims, in collaboration with Community and Developer Relations.
  • Track competitors and turn forum discussions, interviews, and customer feedback into positioning and usable sales materials.
  • Equip Sales, Customer Success, and Support with presentations, competitive battlecards, and objection-handling materials.
  • Partner with Content on launch assets and lead partner co-marketing activities.
  • Define launch success metrics with Product and Analytics teams and report on results.

Benefits

  • Comprehensive health, life, and disability insurance.
  • Commute subsidy.
  • Employee stock ownership.
  • Competitive retirement or pension plans.
  • Generous vacation and personal days.
  • Leave and family-care programs for new parents.
  • Office snacks.
  • Mental health and wellbeing programs and support.
  • Employee Resource Groups.
  • Global Employee Assistance Program.
  • Training and development programs.
  • Volunteering and donation-matching program.
  • The role may be eligible for equity awards and company incentive plans, such as annual discretionary bonuses or sales commissions.
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