Senior Product Marketing Manager, Supplier

Remarcable, Inc.•Dallas, TX
•$120,000 - $150,000

About The Position

Remarcable is hiring a Senior Product Marketing Manager to help build its go-to-market approach for distributor products. This is a foundational role on the core team: the person will help determine the target customers, the problems Remarcable should lead with, and how the products are presented to the market. The products, positioning, and go-to-market programs are still being developed, and the role will shape much of that work. The Senior Product Marketing Manager will work closely with Product, Engineering, Sales, Supplier Success, leadership, distributor customers, and industry partners. They will develop a strong understanding of distributor operations, including branches, counter staff, outside sales, and margin considerations, and translate that understanding into product positioning, pricing, launches, sales enablement, customer proof, and market strategy. The role requires travel at least 25% of the time for distributor visits, trade shows, and internal events.

Requirements

  • At least 5 years of product marketing experience, ideally in B2B SaaS or a technical product.
  • Experience helping take at least one product from zero to one, including early discovery, initial positioning, and first paying customers; ability to explain what you would do differently.
  • Comfort working with ambiguity, finding answers, making decisions, and adjusting as needed.
  • Strong writing and speaking skills, including the ability to explain complex workflows in plain language for a specific audience.
  • Business acumen, including the ability to discuss pricing, margin, and ROI with an owner or CFO.
  • Experience collaborating closely with Product, Sales, and leadership to agree on plans and deliver them.
  • Self-starter drive, solid project management, and a bias for action.

Nice To Haves

  • Experience in wholesale distribution, electrical or plumbing supply, or construction.

Responsibilities

  • Visit distributor branches and main offices; conduct customer discovery with distributor owners, operations leaders, inside and outside sales teams, and counter staff, and share findings with Product.
  • Define the ideal customer and buyer, including which distributors to serve first based on size, trade, and current sales approach.
  • Develop positioning and messaging for new distributor products from the ground up in language relevant to partners.
  • Shape pricing and packaging with leadership, test approaches with early customers, and refine them based on market feedback.
  • Plan and run initial beta and early-access programs, launch plans, and release narratives.
  • Partner with Sales to create the initial sales playbook, including pitches, demo flows, objection handling, and discovery questions, and enable sales representatives.
  • Develop early customers into evidence of product value through pilots with clear success measures, case studies, and metrics such as orders handled, disputes avoided, and hours saved at the counter.
  • Map the distributor technology competitive landscape, including ERPs, ecommerce platforms, and homegrown tools, and communicate where Remarcable fits.
  • Work with the partnerships team and industry groups such as NAED to build Remarcable's presence in distribution.
  • Travel at least 25% of the time for distributor visits, trade shows, and internal events.
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