Senior Product Manager (US)

TD • Southfield, MI

4d • $115,440 - $173,160 • Onsite

About The Position

The Senior Product Development Manager is responsible for launching new TD Auto Finance products, programs, and services from inception through delivery. The role translates the Bank’s growth and profitability objectives into product ideas, high-level requirements, business cases, executive support, and coordinated work across impacted teams. It is accountable for the product value proposition, investment roadmap, portfolio strategy, policy, and overall direction.

This senior product-management role provides strategic expertise across complex product areas with broad business or enterprise impact. It develops products, policies, and procedures that improve the end-to-end customer experience while meeting business objectives and risk requirements. The role oversees product delivery, acts as a subject matter expert, and may lead product programs, projects, and business plans focused on account growth and P&L results.

The position works with internal and external partners to understand customer, industry, and market trends; conducts or directs research and competitive analysis; facilitates ideation and problem-solving; and develops business cases and product plans. It manages product performance through pricing, margin, volume, and other levers; contributes to annual planning and forecasts; and collaborates with teams such as IT, operations, legal, compliance, and marketing. It also identifies and manages market, credit, and operational risks and maintains effective relationships with distribution channels and stakeholders.

Requirements

• Undergraduate degree or product certificate and/or 10+ years of relevant experience.
• Previous product experience.
• Advanced knowledge of product research, product analysis and development, forecasting, pricing, and competitive intelligence.
• Knowledge of current and emerging competitor and market trends.
• Ability to lead, plan, implement, and evaluate program and project activities to complete product initiatives.
• Ability to forecast, contribute to the strategic direction of product management, and advise senior leadership.
• Ability to establish goals and objectives that support the strategic plan.
• Skill in mentoring, coaching, and performance management.
• Effective oral and written communication skills.
• Ability to collaborate and build relationships across teams and functions, and to work both independently and as a team member.
• Sound judgment and the ability to analyze, organize, and prioritize work while meeting multiple deadlines.
• Skill in preparing and managing budgets and P&L.
• Knowledge of or skill in analytical software tools, data-analysis methods, and reporting techniques.
• Skill in using computer applications, including MS Office.
• Ability to handle confidential information with discretion.

Nice To Haves

• Experience leading strategy is strongly recommended.

Responsibilities

• Lead the launch of new TD Auto Finance products, programs, and services from inception through delivery.
• Develop product value propositions, strategies, policies, investment plans, and high-level requirements aligned with business growth and profitability objectives.
• Develop and present business cases, obtain executive support, and coordinate stakeholders across impacted teams.
• Develop products, policies, and procedures that improve the end-to-end customer experience while achieving business objectives and aligning with risk appetite.
• Oversee clear and effective delivery of products and services to customers and serve as a subject matter expert for product-related inquiries.
• Lead or support product programs, projects, and business plans, including efforts to increase new-account growth and track P&L impact.
• Work with partners such as Marketing, Phone Channel, and Retail to assess industry and customer trends, identify opportunities, conduct research, facilitate ideation, and develop plans for growth.
• Build and maintain relationships with sales distribution, internal stakeholders, external partners, vendors, and distribution channel owners.
• Lead problem-solving sessions with partners and vendors and design end-to-end processes for product development, implementation, use, reporting, and feedback.
• Direct and coordinate market research to identify customer needs and inform product development.
• Manage products day to day by identifying and implementing features and enhancements, supporting recommendations with business cases, and contributing to new initiatives.
• Deliver product financial results using levers such as pricing, margin, and volume; develop business cases for acquisition, retention, customer experience, engagement, and market-share objectives.
• Support senior management with written and verbal presentations, product reviews, planning and forecasting, and strategic reviews.
• Conduct ongoing industry and competitive analysis, share market insights with Acquisition Teams, and refine product strategies based on P&L analysis and marketing and risk-management tactics.
• Establish effective product policies and processes, oversee deliverables within budget and the approved product plan, and contribute to annual business plans and monthly or quarterly forecasts.
• Collaborate on partner-led initiatives and with internal and external service providers, including IT, operations, legal, compliance, and marketing.
• Identify and manage market, credit, and operational risks associated with products and segments; maintain risk-management and control practices aligned with risk appetite.
• Comply with Bank and industry codes of conduct and applicable enterprise frameworks and methodologies.
• Participate as a team member, communicate project progress, support knowledge transfer and team development, mentor others, and foster productive stakeholder relationships and an inclusive work environment.

Benefits

• Health and well-being benefits
• Savings and retirement programs
• Paid time off, including Vacation PTO, Flex PTO, and Holiday PTO
• Banking benefits and discounts
• Career development
• Reward and recognition
• Training and onboarding
• Access to an online learning platform and mentoring programs
• Variable compensation or incentive awards, potentially including cash and/or equity awards

What This Job Offers

• Job Type: Full-time
• Career Level: Senior