Early Month on Book Client Experience & Strategy Lead - Senior Product Manager

Bank of America•Boston, MA
•$116,600 - $174,300•Onsite

About The Position

The Senior Product Manager develops and manages the end-to-end life cycle for highly complex products. The role includes market research and competitor analysis, pricing, short- and long-term strategy, identifying opportunities to modernize offerings, and integrating product management with sales, marketing, operations, implementation, and customer service strategies. This role leads the Consumer Credit Card early month on book (EMOB) strategy, driving customer activation, spend, feature adoption, and relationship deepening during the first year after account opening. The position owns EMOB performance across Consumer Credit Card portfolios and drives onboarding roadmaps and enterprise initiatives affecting onboarding, communications, and client journeys. Bank of America states that it is committed to an in-office culture supporting collaboration, engagement, and career development, with role-specific flexibility based on responsibilities and business needs. The listed locations are Boston, Massachusetts, and New York, New York. The role is first shift and 40 hours per week.

Requirements

  • Demonstrated strategic planning and product management skills.
  • Strong analytical skills with breadth of view.
  • Negotiation skills.
  • At least 7 years of relevant experience.
  • At least 5 years of strategy development or product management experience.
  • Outstanding verbal and written communication and presentation skills, including the ability to summarize observations concisely, articulate considerations, and propose solutions.
  • Self-starter who is curious and eager to move the business forward, regardless of whether the work is directly assigned to them.
  • Ability to think strategically and tactically and implement when needed.
  • Ability to engage across business lines and develop strong working relationships with business partners and all levels of management.
  • Ability to generate new ideas and drive innovation and unique solutions.
  • Strong drive for results, urgency in achieving outcomes, persistence despite obstacles, and commitment to exceeding expectations.
  • Understanding of product performance metrics, revenue and expense opportunities, and business case analysis.

Nice To Haves

  • Credit card product management experience.
  • Customer lifecycle management experience.
  • Acquisition and onboarding strategy experience.
  • Payments or digital wallet ecosystem experience.
  • Analytics and business case development experience.
  • Executive communication and stakeholder management experience.

Responsibilities

  • Create comprehensive product development and deployment plans, including supporting sales training programs and marketing materials that educate clients and internal teams about product capabilities.
  • Oversee products and maintain financials, including investment profiles and profit-and-loss activities such as revenue and profit margins.
  • Provide product trend information to sales and marketing teams using knowledge of product functionality, marketplace trends, and the competitive landscape.
  • Identify opportunities to streamline or enhance product offerings to meet clients’ existing and future needs and support growth and operational excellence.
  • Manage risk by implementing and monitoring effective controls with key support partners.
  • Partner with internal stakeholders to gain insights about markets, clients, and competitors and develop products that address client needs and support adoption.
  • Develop and influence product strategy, driving comprehensive solutions across the bank.
  • Own EMOB performance across Consumer Credit Card portfolios.
  • Develop strategies that drive activation, digital engagement, digital wallet adoption, rewards engagement, recurring spend, and primary card positioning.
  • Translate performance trends into actionable strategic recommendations.
  • Partner with product, rewards, marketing, digital, analytics, and risk teams to prioritize growth opportunities.
  • Develop business cases and monitor initiative outcomes.
  • Establish an EMOB KPI framework and executive reporting.
  • Drive roadmap development for onboarding experiences.
  • Influence enterprise initiatives that affect onboarding, communication orchestration, and client journeys.

Benefits

  • Industry-leading benefits.
  • Paid time off.
  • Resources and support for employees.
  • Eligibility to participate in the annual discretionary incentive plan, with awards based on individual performance and behaviors, line-of-business or group performance and contributions, and overall company success.
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