Senior Product Associate, Early Tenure Onboarding

JPMorgan Chase & Co. • New York, NY

8d • $99,750 - $155,000

About The Position

The Core Card Customer Experience Product team is the center of excellence for Card’s digital customer experience, focused on building lasting customer relationships and helping customers make informed decisions that support their lives and financial goals. The Early Tenure Onboarding team creates experiences that welcome new Chase Credit Card customers, help them set up and begin using their accounts, reinforce card value, and establish digital engagement during the early stages of the customer relationship.

As a Senior Product Associate on the Early Tenure Onboarding team, you will help shape and deliver customer-centric onboarding experiences across early-tenure journeys. You will support the product roadmap, manage components of the backlog, and translate customer, business, and operational needs into clear requirements and measurable outcomes. The role calls for strong digital product sense, strategic and analytical thinking, curiosity, attention to detail, and the ability to deliver day-to-day work while navigating ambiguity and identifying opportunities.

Requirements

• 3+ years of product management experience, preferably in credit cards, digital banking, financial services, FinTech, customer onboarding, or another customer-facing digital product environment.
• Strong understanding of the digital product lifecycle, including discovery, ideation, requirements definition, design, delivery, launch, measurement, and iteration.
• Experience supporting product roadmaps, prioritizing backlogs, and translating customer and business needs into requirements, user stories, and acceptance criteria.
• Demonstrated experience authoring business requirements and coordinating cross-functional execution within an Agile development framework.
• Digital fluency and experience with customer-facing digital experiences, particularly web and/or mobile products, and ability to work effectively with UX design, research, engineering, analytics, and business partners.
• Strong analytical and data-driven mindset, including ability to interpret product metrics, customer insights, journey or funnel analysis, and KPIs; identify patterns; and develop practical recommendations.
• Excellent written and oral communication skills, including ability to explain product value, priorities, requirements, dependencies, tradeoffs, risks, and recommendations.
• Strong communication, collaboration, and relationship-building skills, with ability to work across stakeholders in a complex, highly matrixed organization.
• Curious and adaptable, comfortable balancing structured execution with ambiguity, and demonstrates a growth mindset and desire to expand a product management career.
• Detail-oriented, proactive self-starter with experience autonomously managing day-to-day deliverables, anticipating needs, and identifying next steps.
• Bachelor’s degree or equivalent practical experience.

Nice To Haves

• Experience in consumer credit cards, account opening, onboarding, early-tenure engagement, digital servicing, or customer communications.
• Familiarity with early-tenure journeys such as welcoming customers, account setup, digital enrollment, card activation, wallet provisioning, benefit education, first use, and ongoing engagement.
• Experience with personalization or decisioning capabilities, including segmentation, targeting, content rules, next-best-action concepts, governance, and measurement.
• Experience designing, supporting, or evaluating testing and experimentation, and using customer research and iterative delivery to optimize digital experiences and communications.
• Familiarity with customer journey orchestration and cross-channel experiences spanning web, mobile, email, push, secure messaging, and servicing channels.
• Familiarity with Agile and collaboration tools such as Jira Align, Agile Central, and Lucid.
• Experience aligning multiple teams around shared platforms, APIs, reusable components, content capabilities, and scalable operating models in a large organization.
• Demonstrated ability to bring structure to ambiguous problems, develop practical recommendations, and drive alignment across cross-functional partners.

Responsibilities

• Support development of the Early Tenure Onboarding product strategy and roadmap, focusing on customer and business value and digital onboarding capabilities.
• Manage discovery, customer research, journey analysis, market research, and competitive analysis to identify customer needs, friction points, target segments, and opportunities.
• Own, maintain, and develop components of the product backlog; define and prioritize requirements and user stories aligned to the roadmap and value proposition.
• Collaborate with design, engineering, research, analytics, marketing, servicing, operations, legal, compliance, risk, and controls partners to deliver and optimize onboarding experiences.
• Use product metrics, analytics, UX research, customer feedback, competitive benchmarks, and company goals to guide prioritization and evaluate results.
• Identify and champion improvements to customer confidence, satisfaction, digital activation, engagement, self-service, personalization, and cross-channel consistency during early tenure.
• Communicate product priorities, customer benefits, business value, delivery impacts, dependencies, and tradeoffs across stakeholder groups.
• Author business requirements, define user stories and acceptance criteria, support Agile delivery routines, and coordinate cross-functional execution.
• Support end-to-end product delivery from discovery and design through testing, launch readiness, production validation, measurement, and iteration.
• Prepare stakeholder updates, recommendations, roadmap materials, and decision points that make complex topics clear and help manage expectations.
• Help identify, assess, and mitigate operational, technology, legal, compliance, privacy, and controls considerations throughout the product lifecycle.

Benefits

• Competitive total rewards package, including base salary determined by role, experience, skill set, and location.
• Eligible roles may receive commission-based pay and/or discretionary incentive compensation in cash and/or forfeitable equity.
• Comprehensive health care coverage.
• On-site health and wellness centers.
• Retirement savings plan.
• Backup childcare.
• Tuition reimbursement.
• Mental health support.
• Financial coaching.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior