Senior Kohl's Media Network Analytics Analyst (Remote)

Kohl's•Tallahassee, FL

8d•Remote

About The Position

In this role, you will focus on hands-on measurement, reporting, and performance analysis for our retail media network. You will work closely with cross-functional teams and brand partners to evaluate campaign effectiveness, provide actionable insights, and ensure advertisers see measurable value from their investments. This is a highly analytical, execution-focused role designed for an individual who thrives in turning data into insights.

Requirements

Bachelor’s degree or equivalent experience
3–5 years of experience in marketing analytics, media measurement, or campaign reporting
Strong hands-on skills in SQL, Excel/Google Sheets, and data visualization tools (e.g., Tableau, Power BI, Looker)
Knowledge of media measurement techniques such as attribution, incrementality, or lift studies
Ability to perform the accountabilities listed in the “What You’ll Do” Section
Ability to maintain prompt and regular attendance as set by the company
Ability to work at least 8 hours per day, occasionally longer when necessary to meet business needs, 5 days per week
Ability to comply with dress code requirements
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to give direction and receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner
Ability to comply with health and safety standards

Responsibilities

Assist in developing and maintaining the analytics framework for evaluating media performance across channels (onsite, offsite digital, traditional media)
Produce recurring and ad hoc vendor performance reports and dashboards to support internal stakeholders and brand partners
Support campaign analysis efforts, including pre-, mid-, and post-campaign performance reporting and insights generation
Collaborate with cross-functional teams (Sales, Marketing, Engineering) to gather requirements and translate them into scalable reporting solutions
Maintain and improve dashboards that visualize KPIs, benchmarks, and business outcomes tied to media effectiveness and ROI
Partner with the Manager to support advanced analytics initiatives, such as incrementality testing, attribution modeling, and media mix modeling.
Compile and synthesize media, vendor, and category-level insights to inform strategic recommendations
Ensure data accuracy and integrity by working closely with Data Engineering and IT on data sources and pipelines
Contribute to the development of data-driven stories that demonstrate campaign success and drive advertiser renewals and upsell opportunities.
Analyze customer behavior and media interaction data to support media planning and optimization
Perform work in accordance with the Physical/Cognitive Requirements section