Media Analytics Manager
About The Position
The Media Analytics Manager supports the ongoing development and delivery of Amazon Media analytics at Kimberly-Clark North America. The role analyzes data, summarizes insights, and provides program management support to enable marketing insight development and collaboration across the organization. It aims to maximize growth, share, and profitability of revenue streams and reports to the Associate Director, Amazon Media Analytics. The position champions adoption of Amazon Marketing Cloud (AMC) and other Amazon data systems at business-unit and brand levels. It uses AMC to develop audience insights, designs, strategies, and optimizations that support brand strategy and marketing KPIs, working with internal Kimberly-Clark teams, Amazon, and agency partners. The role monitors and synthesizes short-term media results and competitive insights, recommends optimization across relevant data sources, and contextualizes Amazon media performance relative to national and retail activities, including STV and commerce, as well as Amazon paid and organic trends. Kimberly-Clark describes a flexible work model that combines remote work with intentional in-person collaboration. The position is based in Chicago, Illinois, with Bellevue Sales Office also listed as an additional location. It is a regular, full-time employee role. The position is available only to local candidates already authorized to work in the country, and relocation support is not provided.
Requirements
- Bachelor of Science degree in a quantitative field, or otherwise proven background in business or analytics.
- At least 3 years of work experience in data analytics; experience with media tools and capabilities is preferred.
- Strong analytical and problem-solving mindset, with a drive to derive actionable insights from data.
- Knowledge of SQL.
- Ability to translate data analyses into succinct, actionable business insights.
- Ability to design, execute, and analyze media tests.
- Willingness to initiate and own research, exploration, and analysis from start to finish for business problems.
- Good interpersonal skills and ability to remain focused yet flexible in a fast-paced internet-company environment.
Nice To Haves
- Master’s degree.
- Acumen in the Amazon Advertising ecosystem and measurement suite.
- Experience with marketing clean rooms.
- Interest in progressing into analytics roles that have an impact on brand strategy.
- Working experience with data visualization software such as Tableau or Power BI.
Responsibilities
- Champion adoption of AMC and other Amazon data systems at business-unit and brand levels.
- Use AMC to develop audience insights, designs, strategies, and optimizations that support brand strategy and marketing KPIs, in collaboration with internal Kimberly-Clark teams, Amazon, and agency partners.
- Monitor and synthesize short-term media results and competitive insights, and recommend optimization across relevant data sources.
- Synthesize and contextualize Amazon media performance relative to national and retail activities, including STV and commerce, and Amazon paid and organic trends.
- Analyze data, summarize insights, and provide program management support for marketing insight development and cross-organization collaboration.
Benefits
- Flexible work model combining remote work with intentional in-person collaboration.
- 401(k) plan.
- Profit-sharing plan.
- Eligibility for a target bonus.
- Comprehensive benefits suite.
- Overtime pay eligibility.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
