Senior Marketing Manager, Little, Brown Books for Young Readers

Hachette Book Group • New York, NY

13d • $70,000 - $75,000 • Hybrid

About The Position

Little, Brown Books for Young Readers, an imprint of Hachette Book Group, is seeking a Senior Marketing Manager to lead marketing for children’s and young adult books. The role reports to the VP of Marketing and manages a direct report. The manager leads title-specific trade and consumer campaigns, supports the indie sales channel, creates and oversees marketing materials and digital content, monitors title performance, and collaborates with teams across the company. The position is based in New York City and follows a hybrid schedule of three days per week in the office.

Requirements

• At least 6 years of experience in book publishing, marketing, or equivalent.
• Interest in children’s and young adult books.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint), Adobe Creative Suite (Photoshop), video editing (Premiere), digital photography, and WordPress.
• Ability to work as a self-starter in a fast-paced, deadline-observant, collaborative environment.
• Excellent written, verbal, and social communication skills.
• Comfort being on camera and on social media talking about books.
• Bachelor’s degree or equivalent professional experience.

Responsibilities

• Lead and execute title-specific trade and consumer marketing campaigns for Christy Ottaviano Books and division titles across age categories.
• Act as the division’s indie sales channel liaison, partnering with the indie sales team on promotions and merchandising.
• Communicate professionally and effectively with authors, illustrators, agents, and other external stakeholders.
• Present at Sales Conference and other key meetings.
• Conceive vision and craft copy for marketing plans, metadata, ads, promotional items, extension resources, websites, and other marketing collateral.
• Book advertising and promotions with external vendors.
• Manage video asset strategy.
• Create video, audio, and written or blog content, appearing on screen on social media accounts and websites.
• Manage catalog assets, including copywriting and asset delivery.
• Oversee ebook and audiobook promotions for the division.
• Make metadata keyword and strapline recommendations across frontlist and backlist titles, staying informed and educating the team on current best practices.
• Monitor sales data and report weekly on title performance, competition, and preorders.
• Attend industry events, conferences, and festivals as a brand representative.
• Partner with teams and departments including Creative Services, Publicity, School & Library, Editorial, Marketing Strategy, and Sales.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Basic and supplemental life insurance
• Short-term and long-term disability insurance
• Accidental death and dismemberment coverage
• Critical illness coverage
• Hospital indemnity coverage
• Long-term care coverage
• Health and dependent care FSA
• Commuter benefit plan
• Employee assistance program
• Tuition reimbursement
• Travel assistance
• 401(k)
• Discretionary bonus program
• PTO, including 15 vacation days, 3 personal days, 10 holidays, and generous sick leave
• Group discounts on auto and home insurance and legal services

What This Job Offers

• Job Type: Full-time
• Career Level: Senior