Senior Marketing Manager, Skeletal Dysplasia

BridgeBio Pharma•Palo Alto, CA
•$160,000 - $190,000•Hybrid

About The Position

The Senior Marketing Manager will provide dedicated execution support for the commercialization of infigratinib, which is under FDA review for achondroplasia. Working closely with the HCP and Patient/Community market leads, this role translates patient and HCP brand strategy into high-quality marketing programs delivered on time and on budget. The position connects patient and HCP marketing workstreams and collaborates with Advocacy, Market Insights, Market Access, Regulatory, Medical Affairs, Sales, Legal, and agency partners to advance integrated commercial plans. The role requires product launch experience, strong project management and communication skills, and the ability to turn strategic direction into finished, compliant, on-brand deliverables while navigating ambiguity and supporting hands-on execution. The position reports to the Sr. Director of Marketing. This is a hybrid role requiring in-office collaboration three days per week at the San Francisco or Palo Alto office. Travel of approximately 20% is required.

Requirements

  • 5–7 years of experience in digital marketing, communications, or product marketing, ideally in biotech, pharma, or a related healthcare industry.
  • Ability to balance senior stakeholders’ strategic direction with hands-on, detail-oriented execution.
  • Strong project management skills, including coordinating concurrent workstreams, timelines, and budgets.
  • Experience managing the medical, legal, and regulatory (MLR) or promotional review process.
  • Launch experience in a competitive market.
  • Strong cross-functional collaboration skills and ability to influence without direct authority.
  • Comfort working in fast-paced, ambiguous environments and making decisions with incomplete information.
  • Results-oriented approach with an emphasis on ROI and performance metrics.
  • Excellent oral, written, and presentation skills; strong proficiency in PowerPoint and core business tools.
  • Passion for serving patients with genetic diseases.
  • Self-starter able to work independently and as part of a team while keeping multiple stakeholders aligned.
  • High level of self-awareness and ability to monitor behavior for continuous improvement.
  • Entrepreneurial spirit and commitment to addressing the needs of underserved populations through science and patient-focused work.
  • Ability to travel approximately 20%.
  • Curiosity and adaptability in adopting AI-powered tools and technologies.

Nice To Haves

  • MBA or other advanced degree.
  • Healthcare advertising agency experience.
  • Exposure to competitive intelligence, analytics, and market research or insights.
  • Rare disease experience.

Responsibilities

  • Serve as the day-to-day execution lead for patient and HCP marketing tactics.
  • Translate brand strategy and messaging direction into execution plans, briefs, and timelines.
  • Manage the tactical plan calendar across patient and HCP workstreams, surface dependencies and conflicts, and ensure deadlines are met.
  • Coordinate agency deliverables, project status, and timelines with internal and external stakeholders.
  • Support development of patient and HCP marketing assets, including patient education materials, HCP tools, and sales aids for digital and print channels.
  • Lead day-to-day execution for HCP speaker bureau, congress support, patient webinars, email campaigns, core print collateral, and related work.
  • Align stakeholders, coordinate logistics, manage timelines, and ensure end-to-end delivery of marketing projects.
  • For selected projects, support medical, legal, and regulatory review of promotional and non-promotional materials for accuracy and compliance.
  • Adapt content for patients, caregivers, physicians, and other HCPs while maintaining message consistency and scientific integrity.
  • Maintain organized documentation of approved claims, messaging platforms, and material versions.
  • Coordinate logistics, content, and stakeholder alignment for patient ambassador programming.
  • Identify priority conferences and advocacy events and prepare conference-ready resources.
  • Lead marketing execution for selected patient and HCP conferences and events, including logistics, materials, and on-site brand presence.
  • Define and track KPIs for patient and HCP tactics and compile dashboards and leadership status updates.
  • Track budgets and coordinate vendors and agencies for assigned programs, flagging risks and driving resolution.
  • Coordinate with digital marketing to build and maintain websites, email, and CRM/Veeva content for both audiences.
  • Partner with commercial operations, sales, brand analytics, IT, and MCM to support field and channel execution.
  • Analyze performance data and field feedback to inform continuous improvement and operational efficiency as the brand approaches and moves through launch.

Benefits

  • Market-leading compensation.
  • Annual performance bonus.
  • Company equity.
  • 401(k) with employer match.
  • Employee Stock Purchase Program (ESPP).
  • Pre-tax commuter benefits for transit and parking.
  • Referral bonus for hired candidates.
  • Subsidized lunch and parking on in-office days.
  • 100% employer-paid medical, dental, and vision premiums for employees and their dependents.
  • Health Savings Account with annual employer contributions and Flexible Spending Accounts.
  • Fertility and family-forming benefits.
  • Expanded mental health support, including therapy and coaching resources.
  • Hybrid work model with flexibility.
  • Flexible, take-what-you-need paid time off and company-paid holidays.
  • Paid medical and parental leave.
  • Skill development, continuous education, and professional development programs, including LinkedIn Learning, LifeLabs, and BetterUp Coaching.
  • Career pathing, regular feedback, and internal mobility opportunities.
  • Financial rewards, peer-to-peer recognition, and growth opportunities for strong performance.
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