Senior Manager - Web, CMS, E-commerce

Cell Signaling Technology•Danvers, MA

21h•$166,000 - $212,000•Onsite

About The Position

The Senior Manager - Web, CMS, E-commerce is the senior product owner for Cell Signaling Technology’s Contentstack headless CMS and commercetools composable commerce platforms. This role sets the strategic vision and owns the roadmaps and business outcomes for both platforms, shaping how CST creates and manages scientific content and product information and how customers discover and purchase products across global web properties. The role is based onsite at CST’s Danvers, Massachusetts headquarters and reports to the Senior Director of Web. It manages one direct report responsible for SEO/GEO/AIO, paid search, and web analytics, and is accountable for those programs’ results as part of the overall web strategy. The role owns platform strategy, business cases, CMS content models and governance, commerce capabilities, product backlogs, budgets, and delivery. It partners with Engineering, IT, Marketing, Commercial, Research and Development, Product Data, Sales, Customer Service, Operations, and regional teams, as well as the owners of connected enterprise systems. The position also oversees platform vendor and implementation-partner relationships and ensures the platforms meet accessibility, SEO, performance, privacy, and security standards. CST is a life sciences company founded, owned, and run by active research scientists. It emphasizes scientific rigor, high-quality products and service, responsible business practices, community partnership, and minimizing environmental impact. The company joined 1% for the Planet as its first life science member and has committed to achieving net-zero emissions by 2029.

Requirements

Bachelor’s degree in Business, Marketing, Information Systems, Computer Science, or a related field, or equivalent experience.
5–7 years of product ownership or product management experience for web, CMS, and/or e-commerce platforms in a catalog-oriented business with large, attribute-rich catalogs and frequent new product introductions.
Hands-on product ownership experience with a headless CMS; Contentstack is strongly preferred, while Contentful, Sanity, or similar platforms are considered.
Hands-on product ownership experience with a headless or composable commerce platform; commercetools is strongly preferred, while similar platforms are considered.
Demonstrated success defining and delivering a multi-year platform roadmap tied to measurable business outcomes, including business cases with ROI and success metrics.
Experience managing people and/or leading cross-functional delivery teams.
Strong understanding of headless/composable, API-first architectures and integrations between CMS, commerce platforms, and enterprise systems.
Experience with B2B e-commerce requirements such as account-based pricing, quoting, and punchout/eProcurement.
Experience working in Agile/Scrum environments, including backlog prioritization and management in Jira or similar tools.
Experience managing vendor and agency relationships, including statements of work, licensing, and budgets.
Working knowledge of SEO, GEO/AIO, paid search, and web analytics sufficient to set direction and hold owners accountable for results.
Working knowledge of web accessibility, including WCAG 2.2 AA, and site performance best practices.
Strong analytical skills and a data-driven approach to decision-making.
Excellent communication skills and ability to bridge business and technical teams and influence without direct authority.
Ability to perform repetitive motions with the wrists, hands, and fingers; extend hands and arms to access materials, equipment, or a keyboard; sit for long periods, often more than 70% of the workday; and view and read information on a monitor and in reports and documents.
Ability to safely lift and carry 25 pounds for tasks such as moving, installing, or unpacking PC equipment and office supplies.

Nice To Haves

Experience in life sciences, biotechnology, pharmaceuticals, or another scientific or regulated industry.
Experience with product information management (PIM) and catalog data models for complex technical products.
Experience with online product discovery, including AI-driven discovery or guided selling.
Experience supporting multi-region, multi-language, or multi-currency websites, including China.
Experience leading a replatforming or major website redesign.
Product management certification, such as CSPO, SAFe POPM, or Pragmatic Institute.

Responsibilities

Own the strategic vision, multi-year roadmap, and business case for Contentstack and commercetools, aligned with Marketing, Commercial, and company objectives.
Build business cases for major initiatives, including projected ROI, required resources, and success metrics; synthesize customer, competitor, and market research to inform platform strategy.
Define how content, product, and commerce capabilities work together across global web properties, balancing global consistency with regional needs.
Guide the evolution of CMS and commerce architecture with Engineering and IT, and partner with connected enterprise-system teams to define and maintain reliable integrations.
Contribute platform expertise to decisions about systems of record for commerce data, including pricing, availability, and product content, and implement those decisions on the CMS and commerce platforms.
Evaluate emerging capabilities such as AI-driven product discovery, guided selling, and personalization, and recommend investment priorities.
Manage platform vendors and implementation partners, including licensing, renewals, statements of work, and roadmap alignment.
Own Contentstack strategy, content models, and authoring experience; develop content governance, workflows, permissions, localization processes, reusable components, and templates.
Improve publishing speed, author efficiency, content quality, and translation and localization tooling.
Own commercetools strategy and the transactional experience, including cart, checkout, order history, and account features.
Coordinate with site-search and product-detail-page owners to connect product discovery and product pages with purchasing.
Translate Product Data and Commercial requirements for catalog structure, product presentation, pricing, promotions, and availability into platform capabilities and delivery plans.
Develop B2B and institutional commerce capabilities, including account-based pricing, quotes, punchout/eProcurement, and direct and distributor market models.
Ensure the commerce platform supports frequent, high-volume product introductions with accurate and timely information.
Own and prioritize CMS and e-commerce backlogs according to strategic goals, business impact, and technical feasibility; ensure epics and user stories have clear acceptance criteria and coordinate capacity planning with engineering leads.
Oversee user acceptance testing, release readiness, launch documentation and training, and post-launch hypercare; manage budgets and track delivery against roadmap commitments.
Be accountable for web and e-commerce KPIs, including conversion, online revenue, search visibility, time-to-publish, and site performance; explain results and shortfalls.
Set direction for and oversee the direct report responsible for SEO, GEO/AIO, paid search, and web analytics, including agency partners, and align those programs with platform priorities.
Establish consistent measurement across web properties, evaluate releases and campaigns against business outcomes, and use post-launch analysis to inform roadmap iterations.
Ensure platforms adhere to WCAG 2.2 AA accessibility, SEO, performance, privacy, and security standards.
Lead, coach, and develop one direct report, delegating feature ownership and building capabilities.
Serve as the primary point of contact for CMS and commerce priorities across Marketing, Commercial, Sales, Customer Service, Product Data, R&D, Operations, IT, and regional teams.
Communicate roadmap, status, risks, and trade-offs to stakeholders and senior leaders, and manage expectations against priorities and resource constraints.

Benefits

Medical and dental plans paid at 90%.
Vision insurance.
Life insurance and short- and long-term disability coverage.
Flexible spending accounts.
401(k) plan with 6% match.
Tuition reimbursement.
Generous paid time off package.
Parental leave.
Pet insurance.
Employee Assistance Program.
Onsite subsidized cafeteria.
Free parking.
Health insurance and pay benefits.
Manager discussions and actionable performance and professional development plans.
Employee committees and philanthropy supporting local communities and the environment through community investment programs.
Safe, inclusive, and stimulating working environment.