Senior Manager, PR & Earned Media (Sweets Category)

Mondelēz International • East Hanover, NJ

1d • $140,300 - $192,940

About The Position

This is a new, dedicated earned media role within Mondelēz International’s North American Corporate & Government Affairs team. The position is part of the External Communications team and focuses on earned media, brand storytelling, and reputation management for the Sweet Snacking portfolio, including Oreo, belVita, Chips Ahoy!, and Nutter Butter.

The role supports and executes annual earned media strategies across press, creators, and cultural moments; drives authentic earned creator conversation through product seeding, launch activations, and social trend identification; and partners across the organization to build earned authority across AI- and LLM-driven search. It also partners with leadership on brand reputation management and maintains readiness for emerging reputation risks. The Senior Manager directs day-to-day agency execution and tracks and reports performance against earned media KPIs.

The position is within Communications and Public & Government Affairs, in the Corporate & Government Affairs function. The base salary range is $140,300 to $192,940, with eligibility for a competitive bonus program. No relocation support is available.

Requirements

• 10 or more years of experience in brand communications, PR, or earned media.
• Bachelor’s degree in Communications, PR, Marketing, or Journalism.
• Proficiency with media monitoring and influencer platforms.
• Experience in brand reputation and crisis communications.
• Ability to operate in a fast-paced, high-performance environment.

Nice To Haves

• A mix of agency and in-house experience is preferred.
• Experience with AI-powered communications tools, such as generative AI, sentiment analysis, or predictive media monitoring.
• Background in food, snacking, or CPG brand communications is preferred.
• A proven track record driving earned media for consumer or CPG brands at scale.
• Deep relationships with national consumer, lifestyle, food, and digital media.
• Expertise in organic earned creator strategy, including product seeding, mailer programs, and trend activation.

Responsibilities

• Support and execute annual earned media strategies across press, creators, and cultural moments.
• Drive authentic earned creator conversation through product seeding, new launch activations, and social trend identification.
• Partner across the organization to build earned authority across AI- and LLM-driven search.
• Partner with leadership on brand reputation management and maintain 24/7 readiness for emerging reputation risks.
• Manage day-to-day agency execution, including briefing, reviewing work, and ensuring output aligns with earned goals.
• Track and report KPIs, including earned media value, share of voice, sentiment, organic creator mentions, and conversion impact.

Benefits

• Competitive bonus program with potential for overachievement based on performance and company results.
• Health insurance.
• Wellness and family support programs.
• Life and disability insurance.
• Retirement savings plans.
• Paid leave programs.
• Education-related programs.
• Paid holidays and vacation time.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior