Senior Manager, Partner GTM - AIforce

Salesforce•San Francisco, CA

About The Position

Salesforce is seeking a Senior Manager, GTM to drive customer activation and co-selling for AIforce, its joint solutions built with partners. This high-visibility, cross-functional role connects Salesforce and Anthropic field teams and translates strategic alignment into pipeline, adoption, and revenue outcomes. The role will help shape how the companies jointly activate customers, grow co-sell revenue, and establish a scalable playbook for future AI partnerships. The position focuses on activating the GTM plan for Claudeforce, developing joint pipeline with Anthropic, and enabling Salesforce field teams to position and sell Salesforce in Claude. It also serves as a day-to-day point of contact for Anthropic partnership and field organizations, tracks activation KPIs, reports progress to senior leadership, and leads post-sale customer activation campaigns with Customer Success.

Requirements

7+ years of experience in GTM, partner sales, or channel/alliance management.
Proven track record building and scaling co-sell motions with strategic technology partners.
Strong cross-functional leadership skills, including the ability to influence sales and partner stakeholders.
Analytical rigor and comfort defining KPIs, building pipeline dashboards, and presenting to executive audiences.
Excellent communication and relationship management skills.
Experience with Salesforce CRM/Sales Cloud and partner tools.

Nice To Haves

Experience in enterprise SaaS or AI/platform ecosystems.
Familiarity with AI/LLM partner ecosystems, such as Anthropic or OpenAI, and enterprise AI adoption trends.

Responsibilities

Activate the GTM plan for Claudeforce by translating executive strategy into a repeatable co-sell motion with Anthropic field teams.
Build and manage joint pipeline with Anthropic, identifying whitespace accounts, co-selling opportunities, and top-account targets with Account Executives.
Design and run enablement programs, including playbooks, battle cards, and training, to prepare Salesforce field teams to position and sell Salesforce in Claude.
Serve as a point of contact for Anthropic's partnership and field organizations on day-to-day GTM execution, field support, and escalations.
Define and track activation KPIs, including customer adoption, co-sell pipeline generation, win rates, and time-to-value, and report progress to senior leadership.
Lead customer activation campaigns targeting top accounts to drive post-sale adoption, working closely with Customer Success.