Senior Manager, Downstream Marketing - Enabling Technologies (Hybrid)

Stryker•Portage, MI

22d

About The Position

As a Senior Manager, Downstream Marketing, you will develop and direct marketing programs for the Neurosurgical portfolio. You will compile and evaluate research on market product requirements and identify enhancements to current product features and functionality. The role establishes marketing strategies—including product direction, advertising, packaging, pricing, expense budgets, profit plans, and future product development—to manage the life cycle of a product or product category. The position leads a team responsible for product or portfolio strategy and oversees the creation and execution of the marketing plan. It also involves people leadership, cross-functional collaboration, building industry relationships, and measuring marketing effectiveness. The work arrangement is hybrid or onsite, and travel is 40%.

Requirements

Bachelor’s degree required.
10+ years of work experience required.
Excellent presentation and interpersonal communication skills.
Strong analytical and problem-solving skills.
Ability to manage multiple projects while delivering on established timelines.
Ability to persuade in the absence of organizational authority.
Ability to understand and work within complex interdivisional procedures and policies.
Demonstrated proficiency in Microsoft Office, including Excel, Word, and PowerPoint.

Nice To Haves

MBA preferred.
7+ years of medical device or marketing/sales experience preferred.
4+ years of people management experience preferred.

Responsibilities

Lead the team responsible for product or portfolio strategy.
Create and execute the marketing plan.
Ensure the team uses appropriate segmentation, targeting, and positioning methods.
Identify opportunities to modify pricing strategy based on market conditions and product lifecycle.
Understand profit and loss (P&L).
Develop key relationships with industry and market thought leaders, organizations, and institutions, in collaboration with other marketing leaders.
Establish metrics to assess whether marketing objectives are effective in driving customer engagement.
Identify and implement breakthrough solutions across cross-functional teams, demonstrating business influence.
Lead a team of professionals, including hiring, communicating company policies, coaching, developing and counseling employees, administering performance appraisals, and enforcing policies through appropriate disciplinary measures.
Promote and be accountable for an environment that fosters personal growth and development.