Sr. Manager, Digital Marketing Communications (HRO)
About The Position
ADP is seeking a Senior Manager, Digital Marketing Communications to lead digital communications strategy, campaign execution, and team delivery for its Human Resources Outsourcing (HRO) Shared Services space. This leader will guide a high-performing team and drive connected communications across stakeholders, associates, clients, and senior leadership. The role operates in a large, matrixed environment and balances strategic thinking with execution, sound judgment, and people leadership. The Senior Manager translates business needs into clear communication strategies, builds alignment across functions, and continually improves how work gets done.
Requirements
- Bachelor’s degree or an equivalent combination of education and relevant work experience.
- At least 5 years of related experience in marketing and digital communications, including targeted and measurable campaign execution across multiple channels.
- Experience developing and deploying digital marketing programs.
- Experience leading teams and developing talent in a fast-paced, matrixed organization.
- Experience working across functions and effectively managing external partners.
- Comfort engaging with senior leaders and navigating competing stakeholder priorities.
- Strong strategic thinking, attention to detail, and disciplined execution.
- Excellent writing and editing skills, with the ability to adapt messaging and strategies to different audiences and objectives.
- Strong communication, presentation, and process facilitation skills.
- Executive presence and ability to influence across a diverse organization.
- Strong collaboration skills and a focus on productive partnerships.
- Customer- and audience-centered mindset, with attention to end-user and client experience.
- Ability to use data, reporting, and analytics to inform decisions and improve outcomes.
- Strong organization, urgency, and adaptability in a dynamic environment.
Nice To Haves
- Advanced degree in Marketing, Communications, or Business.
- Salesforce Marketing Cloud experience, including planning, execution, and reporting, or experience with similar software such as Marketo or Eloqua.
- HRO experience or expertise.
Responsibilities
- Lead digital marketing communications strategies and campaigns aligned with business, stakeholder, and audience needs.
- Partner with HRO, Corporate Marketing, Public Relations, Product Marketing, and other cross-functional teams to create clarity and alignment on complex initiatives.
- Develop communication approaches that reflect audience needs, channel strategy, business goals, timing, and available budget.
- Oversee the design, execution, and optimization of communication journeys, digital campaigns, and marketing automations.
- Present recommendations, plans, and strategic communications work to senior- and executive-level stakeholders.
- Lead and develop a team of marketing and communications professionals, ensuring prioritization, high-quality output, and consistent delivery.
- Manage shifting priorities across multiple projects while maintaining operational discipline and stakeholder partnership.
- Work with internal stakeholders, external agencies, content partners, and project teams to deliver effective communications.
- Simplify processes, improve team efficiency, and strengthen operating rhythms.
- Contribute as a strategic thought partner, looking beyond immediate requests to shape stronger communication solutions.
- Perform other duties as assigned.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
