Senior Living Sales Consultant

RL Communities•Rockledge, FL
•$73,000 - $80,000

About The Position

At Resort Lifestyle Communities (RLC)-Shell Harbor Retirement, the Senior Living Sales Consultant helps seniors and their families navigate the transition to an independent living retirement community. The role builds trust with prospective residents, explains the community’s offerings, and supports occupancy growth while reflecting RLC’s values of respect, honesty, kindness and compassion, and service excellence. The consultant develops relationships with prospective residents and referral partners, conducts outreach and tours, manages prospect information and follow-ups, and guides prospects through the sales process and move-in documentation. The primary schedule is Tuesday through Saturday, with evenings, weekends, holidays, and additional days as needed for tours and events. When occupancy is low and tours are not scheduled, the consultant proactively conducts outreach, including high-volume calling.

Requirements

  • Proven sales success; experience in senior living, hospitality, or multi-unit housing is preferred.
  • Must be at least 18 years old.
  • Exceptional communication skills and a warm, credible presence with seniors and their families.
  • Ability to represent the community, build referral networks, and cultivate lasting relationships.
  • Self-motivated, resilient, competitive, and able to thrive in a goal-driven environment.
  • Proficiency in Microsoft Office and accurate data entry.
  • Reliable transportation.
  • Flexibility to work evenings, weekends, and holidays, and additional days as needed for tours and events.
  • Physical ability to lead tours and remain active throughout the day.

Nice To Haves

  • Sales experience in senior living, hospitality, or multi-unit housing.

Responsibilities

  • Develop and implement a strategic sales plan with Community Managers and Field Support Leadership to meet occupancy objectives.
  • Maintain timely follow-ups and detailed updates, including contact-attempt notes, in the Prospect Management System.
  • When occupancy is low and tours are not scheduled, proactively conduct outreach with high call volumes, potentially 50 or more calls per day.
  • Engage prospective residents through phone calls, home visits, and personalized tours; identify their needs, address objections, and build relationships using the approved RLC sales approach.
  • Build the lead base through outreach to senior living influencers and community partners, and participate in events that generate opportunities for new residents.
  • Participate in leadership meetings to address resident needs, plan events, and support business goals.
  • Provide supervisors and Field Support Leadership with regular updates on prospect activity.
  • Secure signed rental agreements, complete move-in documentation, and collect required funds from new residents.
  • Manage and process paid waitlist deposits.

Benefits

  • Competitive compensation and benefits.
  • Access to pay at any time.
  • $341 benefit stipend per pay period, which may be applied toward health, dental, and vision coverage; life insurance; short- and long-term disability; HSA, FSA, and LSA; accident and hospital indemnity; and legal and identity theft protection.
  • Paid time off.
  • 401(k) with employer match.
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