Senior Living Consultant

Ecumen•Minneapolis, MN

About The Position

The Senior Living Consultant partners with the community’s management team to lead ongoing relational sales development, cultivate prospective resident leads, and oversee outreach and events that position Ecumen as the provider of choice. The role coordinates and implements Ecumen’s standard marketing and media plan to generate leads and brand awareness, while working closely with the centralized Sales and Marketing team. Abiitan is an Ecumen community in Downtown Minneapolis offering Independent Living, Assisted Living, and Memory Care. The position supports the community’s goal of providing an “Age in Place” experience and contributes to Ecumen’s mission of serving older adults through housing, healthcare, and services. This is a full-time position, generally scheduled Monday through Friday, with a leader-on-duty weekend rotation of approximately seven weekends per year. Local travel is required. The targeted annual pay range is $75,000 to $90,000.

Requirements

Bachelor’s degree in a related field or equivalent work experience.
At least 2 years of Sales and Marketing and/or healthcare-related experience.
Ability to communicate effectively verbally and in writing.
Proficiency with Microsoft Office Suite.
Ability to follow facility safety rules, regulations, policies, and procedures, including policies and requirements relating to vulnerable adults and abuse, HIPAA, Residents’ Bill of Rights, Universal Precautions, AWAIR, OSHA, Right to Know, SDS, ADA, HUD, and Fair Housing.

Nice To Haves

Bachelor’s degree in Sales and Marketing, Social Work, or a related healthcare field.
Proficiency with sales and marketing software, including a CRM.
Experience working with seniors.

Responsibilities

Lead and implement the site’s relational sales processes.
Manage and nurture prospective resident leads from inquiry through reservation.
Use a customer relationship management tool (CRM) to enter and maintain prospect information in real time.
Conduct outreach and build relationships with referral sources, including discharge planners, county case managers, senior centers, and transitional care providers.
Complete reporting metrics and monitor site sales performance against budget occupancy.
Collaborate with stakeholders to develop plans addressing sales shortfalls and challenges.
Partner with the site leader and clinical lead to ensure a smooth process from assessment through move-in.
Participate in enterprise sales, marketing, and communications meetings, training, and networking opportunities.
Collaborate with the enterprise sales, marketing, and communications team on sales and marketing positioning and offerings to drive sales and reach occupancy goals.
Monitor local market trends and competitors to position the site competitively.
Represent the site at community events to enhance its public relations.
Perform other duties as assigned.
Travel locally as required.