Senior Growth Manager, Acquisition

HomeLight•San Francisco, CA
•$140,000 - $190,000•Onsite

About The Position

HomeLight is hiring a growth operator to identify acquisition opportunities and turn them into working experiments, tools, workflows, and customer experiences. The role builds, tests, and optimizes acquisition strategies across paid search and paid social, including Google and Meta, and owns key growth metrics such as CAC, ROAS, conversion, and funnel performance. The person will build and test landing experiences, audiences, messaging, creative, and new growth ideas; use AI and emerging technologies to prototype, automate, and launch ideas faster; and analyze customer and performance data to determine what is working and what to build next. The role also develops systems and workflows to replace manual processes and improve the effectiveness of the growth organization. It partners with Product, Engineering, Data, and Creative when needed, while maintaining a bias toward direct building and testing. This position is based in San Francisco, California, with office days Tuesday through Thursday. HomeLight is open to hiring at the Growth Manager, Senior Growth Manager, or Lead Growth Manager level. The disclosed base pay range is $140,000 to $190,000, with compensation depending on factors including position, location, qualifications, market conditions, and leveling.

Requirements

  • At least 5 years of experience in growth, acquisition, performance marketing, advertising, product growth, or a related field.
  • Evidence of personally building working solutions, such as websites, prototypes, products, workflows, internal tools, or reporting systems.
  • Hands-on experience with paid search and paid social, particularly Google Ads and Meta.
  • Strong understanding of CAC, ROAS, conversion optimization, funnel performance, and growth measurement.
  • Strong analytical instincts and comfort using data to diagnose problems and make decisions.
  • Demonstrated use of AI to build or create beyond basic copywriting, research, or reporting.
  • A track record of taking ideas from problem to prototype, test, and iteration.
  • Curiosity about emerging technology and a habit of experimenting with new tools.
  • Comfort operating outside traditional areas of expertise and learning quickly.
  • A bias toward direct execution rather than relying entirely on agencies, vendors, or other teams.

Responsibilities

  • Identify growth opportunities and turn them into experiments, tools, workflows, and customer experiences.
  • Build, test, and optimize acquisition strategies across paid search and paid social, including Google and Meta.
  • Own and improve key growth metrics, including CAC, ROAS, conversion, and funnel performance.
  • Build and test landing experiences, audiences, messaging, creative, and new growth ideas.
  • Use AI and emerging technologies to prototype, automate, and launch ideas faster.
  • Analyze customer and performance data to understand what is working, what is broken, and what to build next.
  • Build systems and workflows that replace manual processes and make the growth organization more effective.
  • Partner with Product, Engineering, Data, and Creative when needed, while maintaining a bias toward building and testing independently.

Benefits

  • Medical insurance through Aetna or Kaiser.
  • Dental and vision insurance through Guardian.
  • Long-term and short-term disability insurance.
  • Hospital indemnity insurance, accident plan, and employee critical illness coverage through Guardian.
  • 401(k) through Vestwell.
  • Life insurance through Guardian.
  • Pet insurance through Nationwide.
  • Commuter benefits in certain locations.
  • PTO, including volunteer days.
  • Annual anniversary perks, including one month of paid sabbatical.
  • HomeLight services to help employees buy and sell their homes.
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