Senior Finance Analyst, Global Marketing Finance - Warren MI
About The Position
The Senior Finance Analyst will own end-to-end forecasting, budgeting, and long-term planning for brand-related consumer influence or advertising costs, people costs, and other structural costs. The role provides a full view of brand structural costs, explains variances, and offers forward-looking perspectives to inform decisions by Brand, Global Marketing and Communications, and GM North America leadership. This position serves as a strategic business partner to Brand and Global Marketing and Communications leaders. It shapes brand financial strategy, optimizes investment and spending, evaluates new and continuing investments through business cases and scenario modeling, and connects financial measures with marketing performance indicators. The analyst also represents brand marketing and communications spending in senior leadership forums and helps align brand performance with broader GM North America financial strategies. The role supports headcount and people-cost decisions, financial controls and policy compliance, and coordination across finance, marketing, procurement, commercial, and transformation teams. It also improves financial processes, reporting tools, and data quality; champions automation and digital tools; supports financial reporting transformation; and coaches junior analysts. The position follows a hybrid schedule of three days in the office and two days remote, with the ability to report to the local office required.
Requirements
- Bachelor's degree in Finance, Accounting, Economics, or a related field.
- Five years of experience as a Financial Analyst or in a related role.
- Five years of experience with Excel and financial modeling.
- Five years of experience with business intelligence tools, including Power BI and Tableau.
- Five years of experience with cost efficiency and cross-functional alignment.
- Four years of experience with finance analysis, financial planning, and commercial and operational finance.
- Two years of experience using the latest AI tools.
- One year of experience with technical systems including Hyperion-based eGPPS, GAPs, eSCAR, Volume repository, GLTP, eSAP, eARMS, and Ariba.
- Must be able to report to the local office.
Responsibilities
- Own end-to-end forecasting, budgeting, and long-term planning for brand-related consumer influence or advertising costs, people costs, and other structural costs.
- Provide a full view of brand structural costs, explain variances, and deliver forward-looking perspectives to senior leaders.
- Recommend brand-related actions to improve profitability and optimize spending, including identifying risks and opportunities.
- Act as a strategic business partner to Brand and Global Marketing and Communications leaders on financial planning, performance analysis, and investment optimization.
- Partner with Global Brand leadership to shape financial strategy and align investment choices with brand growth, profitability, and market expansion goals.
- Analyze spending trends across cost categories, including vendor analytics, to identify savings opportunities and improve margin and cost efficiency.
- Evaluate new investments and reinvestments by building business cases, modeling scenarios, and communicating insights to support return-on-investment discipline.
- Collaborate with Marketing Analytics to connect financial metrics with marketing key performance indicators and support holistic performance tracking.
- Connect brand performance to broader GM North America financial strategies, including price, incentives, and cross-brand spending, and prepare executive-ready summaries.
- Represent brand marketing and communications spending in cross-brand, GM North America, and Global senior leadership forums as needed.
- Evaluate brand-related headcount and people costs and advise relevant marketing, communications, and HR leaders on talent-related decisions.
- Ensure financial controls and policy compliance, and support audit and control processes.
- Coordinate across finance, marketing, procurement, and commercial teams to align strategic goals, investment priorities, and execution plans.
- Translate complex financial data into clear, actionable recommendations for non-financial stakeholders.
- Improve financial processes, reporting tools, and data quality to increase speed, accuracy, and decision usefulness.
- Promote automation and digital tools, such as dashboards, self-service reporting, and workflow simplification.
- Partner with Future of Finance technical and transformation teams on brand-related financial reporting aligned with enterprise goals.
- Coach junior analysts on brand data, methodology, and storytelling.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
