The Senior Finance Analyst, Global Marketing Finance, owns end-to-end forecasting, budgeting, and long-term planning for brand-related consumer influence or advertising costs, people costs, and other structural costs. The role provides a full view of brand structural costs, explains variances, and delivers forward-looking insights to inform decisions by Brand, Global Marketing and Communications, and GM North America leadership. It also recommends actions to improve profitability and optimize spending. This position acts as a strategic finance partner to Brand and Global Communications and Marketing leadership. It shapes brand financial strategy, aligns investment choices with growth, profitability, and market expansion goals, and evaluates new investments through business cases, scenario modeling, and return-on-investment analysis. The analyst uses spending and vendor trend analytics to identify savings opportunities and works with Marketing Analytics to connect financial metrics with marketing KPIs. The role connects brand performance with broader GM North America financial strategies, represents brand marketing and communications spending in leadership forums, and advises on brand headcount and people costs. It supports financial controls and compliance, collaborates across finance, marketing, procurement, and commercial teams, and translates financial analysis into actionable recommendations for non-financial stakeholders. The analyst also improves processes, reporting tools, and data quality; champions automation and digital tools; partners with Future of Finance technical and transformation teams; and coaches junior analysts. The position follows a hybrid work policy: three days in the office and two days remote. The employee must be able to report to the local office in Warren, Michigan.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Job Type
Full-time
Career Level
Senior