Senior Director, RGM Customer Execution-Walmart & Ecomm

The Coca-Cola Company•Rogers, AR

5d•$197,000 - $222,000

About The Position

The Senior Director, Revenue Growth Management (RGM) Execution – Walmart & eCommerce leads the development and execution of RGM strategies across Walmart and eCommerce customers. The role connects enterprise RGM strategy with customer execution, ensuring that pricing, assortment, promotion, package architecture, and trade investment decisions support sustainable profitable growth and customer and consumer needs. The position partners with Customer Leadership, Customer Planning, Category Leadership, Commercial Finance, Supply Chain, Marketing, Digital Commerce, and Bottling partners to turn enterprise strategies into customer-specific growth plans. It provides strategic direction on customer economics, omni-channel retail, digital commerce, and commercial execution to create value and strengthen Coca-Cola’s competitive position in Walmart and eCommerce channels. This senior strategic commercial leader influences enterprise and customer-level decisions affecting revenue growth, profitability, and market competitiveness. The role regularly engages senior leaders, customer stakeholders, and cross-functional partners, and leads talent development and continuous improvement in commercial execution.

Requirements

Bachelor’s degree in Business, Economics, Finance, Marketing, Data Analytics, or a related field.
10+ years of progressive experience in Revenue Growth Management, Commercial Strategy, Customer Leadership, Category Management, Commercial Finance, or related commercial functions.
Deep experience working with Walmart and/or major omnichannel retailers.
Strong expertise in pricing, promotion strategy, trade investment, assortment optimization, and customer economics.
Experience influencing senior customer stakeholders and executive leadership teams.
Demonstrated success leading complex cross-functional initiatives in large matrix organizations.
Advanced analytical, strategic-thinking, and financial-acumen capabilities.
Ability to influence without direct authority and drive organizational alignment.
Must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company’s sponsorship to continue working legally in the United States.

Nice To Haves

MBA or advanced business degree.
Experience in consumer packaged goods (CPG), beverage, retail, or eCommerce industries.
Experience leading RGM programs across large-scale customer organizations.
Knowledge of syndicated data sources and advanced commercial analytics.
Experience with digital commerce platforms and omni-channel retail ecosystems.

Responsibilities

Lead RGM execution strategies across Walmart and eCommerce customers to achieve revenue, profit, volume, and share objectives.
Translate enterprise RGM strategies into customer-level recommendations on pricing, pack-price architecture, assortment, promotion, and trade investment.
Identify growth opportunities and risks using customer, category, consumer, and marketplace analysis.
Drive strategic initiatives that improve customer profitability and support long-term growth.
Partner with Walmart and eCommerce customer teams on annual and long-range joint business plans.
Guide pricing actions, promotional effectiveness, customer investment decisions, assortment optimization, and commercialization plans.
Influence customer-facing decisions through data-driven recommendations and business cases.
Ensure consistent application of RGM principles across omni-channel and digital commerce environments.
Develop channel-specific strategies for online, pickup, delivery, and omni-channel shopping occasions.
Partner with Digital Commerce teams to improve online assortment, content, search visibility, promotional performance, and consumer conversion.
Use eCommerce and retail media trends to identify growth opportunities.
Optimize trade investment allocation to improve return on investment and customer profitability.
Establish performance metrics and governance processes to assess promotions and customer investments.
Partner with Commercial Finance and Sales teams to identify and capture value opportunities.
Lead and influence cross-functional teams across Customer, Marketing, Digital Commerce, Finance, Supply Chain, Category Leadership, and Bottler organizations.
Advise senior commercial leaders on customer growth strategies and commercial decisions.
Align enterprise RGM priorities with customer execution plans.
Apply advanced analytics and customer, consumer, category, and financial data to identify growth, efficiency, and competitive opportunities and influence decisions.
Develop executive-level business reviews and recommendations for senior leadership.
Develop talent, foster a high-performance collaborative culture, and champion data-driven decision-making and commercial excellence.
Drive innovation and continuous improvement in commercial execution.