Senior Director of Performance Marketing

Compass•San Francisco, CA

About The Position

Compass is hiring a senior, strategic individual contributor to own performance marketing strategy and execution for Compass.com. The role combines executive-level growth advising with hands-on campaign management and will influence investment decisions, product direction, and how performance marketing develops across Compass International Holdings’ brands. The person will help establish the function’s operating model, measurement approach, tooling, and future talent needs. The position focuses on connecting paid media investment to meaningful business outcomes, including transaction conversion, agent lead quality, and unit economics. The role will own a significant media budget across paid search, paid social, display, video, and emerging acquisition channels, using rigorous measurement to improve customer acquisition cost and lifetime value efficiency. NYC is preferred, with other hub locations considered: Boston, Seattle, Austin, or San Francisco. The annual base pay range is $185,000–$205,000, depending on factors including market location, job-related knowledge, skills, and experience. Bonuses and restricted stock units may also be provided as part of the compensation package.

Requirements

  • 10+ years of marketing experience.
  • Deep practical experience with media mix modeling, incrementality testing, paid acquisition channels, and attribution models.
  • Ability to design multi-channel growth strategy and work hands-on with campaign structure and bidding logic.
  • Comfort presenting to and influencing C-suite executives, using data to support recommendations.
  • Ability to own performance marketing work directly rather than relying primarily on delegation.

Nice To Haves

  • 3–4+ years leading performance marketing at a top real estate or high-volume marketplace portal.
  • Experience in a marketplace environment.
  • Experience with automated bidding.

Responsibilities

  • Build and execute the performance marketing plan for Compass.com across paid search, paid social, display, video, and emerging acquisition channels.
  • Connect media performance to transaction conversion, agent lead quality, and unit economics.
  • Develop and apply media mix modeling, incrementality testing, multi-touch attribution, and automated bidding to improve customer acquisition cost and lifetime value efficiency.
  • Own and scale a significant paid media portfolio, reallocating investment based on performance data.
  • Present priorities, results, and investment recommendations to the executive team and cross-functional partners in product, brand, and technology.
  • Help define the operating model, measurement approach, tooling, and talent strategy for performance marketing as it expands across Compass International Holdings’ brands.
  • Build trusted relationships with leadership and partners across product, brand, data, and technology, and provide an early perspective on growth opportunities.
  • Establish a measurement framework, launch incrementality tests, and make data-driven budget shifts.
  • Improve acquisition efficiency and lead quality, connect paid media to transactions and agent outcomes, and foster a testing culture.

Benefits

  • Paid vacation, holidays, sick time, parental leave, and recharge leave
  • Medical and tele-health benefits
  • Dental insurance
  • Vision insurance
  • 401(k) plan
  • Flexible spending accounts (FSAs)
  • Commuter program
  • Life and disability insurance
  • Maven support system for new parents
  • Carrot fertility benefits
  • UrbanSitter caregiver referral network
  • Employee Assistance Program
  • Pet insurance
  • Participation in incentive programs, which may include eligible cash, equity, or commissions
  • Professional growth opportunities
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