Senior Director, Integrated Communications

Day One Agency•New York, NY

2d•$130,000 - $155,000•Hybrid

About The Position

Day One Agency is hiring a Senior Director, Integrated Communications to lead client workstreams and teams for consumer brands. The role calls for deep understanding of the evolving media landscape, strong organizational and leadership skills, and experience building integrated programs with creative teams that deliver earned results and reach audiences where they are. The position is full-time, follows a hybrid work schedule, and is available only in New York City. The successful candidate will develop and execute integrated communications programs, provide strategic counsel to clients and stakeholders, cultivate media relationships, identify cultural trends and storytelling opportunities, and guide junior team members. They will also contribute to new-business pitches and bring curiosity, fresh thinking, and a willingness to experiment. Day One Agency describes itself as a creative agency and an award-winning collective of cultural insiders and industry outsiders. It highlights recognition including Fast Company's Most Innovative list, Ad Age's A-List, Agency to Watch 2025, Campaign AOY 2025, and PR Week Midsize AOY in 2023, 2024, 2025, and 2026.

Requirements

7–9 years of experience in consumer PR and communications.
Experience working on integrated communications or marketing programs.
Experience working on large brands within the consumer lifestyle category.
Prior experience in PR, consumer communications strategy, brand partnerships, and large-scale event activations.
Creative storytelling skills and a deep understanding of how to package a modern earned story for today's information consumption.
Deep understanding of traditional and new media strategies and strong media relationships.
Ability to manage multiple short- and long-term programs and deliverables simultaneously.
Excellent communication and writing skills.
Experience engaging mid- to senior-level clients.
Experience mentoring junior team members.
Entrepreneurial mindset.
Relentless curiosity and openness to experimentation and pushing boundaries.
Bachelor's degree.

Nice To Haves

Understanding the intersection of lifestyle, beauty, entertainment, commerce, and culture.
Experience with lifestyle, beauty, travel, and/or luxury media contacts.

Responsibilities

Oversee day-to-day client workstreams, serve as the primary point of contact for assigned projects, and drive timely execution of program elements.
Drive earned media in the changing media landscape.
Develop and execute integrated communications programs in partnership with cross-functional teams, including media relations and earned media, event management, talent and influencer partnerships, brand collaborations, data-based storytelling, and social/PR content production oversight.
Maintain current knowledge of trends and the competitive landscape, and provide strategic points of view to clients.
Anticipate client needs and keep multiple activities moving proactively.
Present strategic recommendations, ongoing updates, and counsel to internal and external stakeholders; build strong client relationships and trust.
Cultivate relationships with traditional and new media contacts in the consumer space.
Identify cultural trends and conversations to uncover proactive storytelling and newsjacking opportunities and fuel earned-first creative concepts.
Develop high-quality written materials using strong writing and storytelling skills.
Oversee junior team members' work, providing guidance and mentorship to support development and ensure high-quality client work.
Bring fresh thinking, push boundaries, and experiment to find new approaches for clients.
Participate in new-business pitch development and presentations.