Coordinator, Integrated Communications

Shiseido•New York, NY

3d•Hybrid

About The Position

As part of Shiseido Americas’ US Integrated Communications team, the Coordinator supports the execution of public relations, influencer engagement, social content, and experiential initiatives for Clé de Peau Beauté and SHISEIDO. The position manages day-to-day operations, including influencer seeding, reporting, social content coordination, event support, and administration. The role reports directly to the Manager of Integrated Communications PR & Influencer. The ideal candidate is highly organized and detail-oriented, passionate about beauty, fashion, luxury, and culture, and has strong interpersonal and communication skills. The role requires an eye for luxury aesthetics and the ability to manage multiple priorities accurately and professionally in a fast-paced environment.

Requirements

Bachelor’s degree in Communications, PR, Advertising, Marketing, or a related field.
1–3 years of experience in public relations, influencer marketing, communications, events, or related fields; relevant internships will be considered.
Passion for beauty, luxury, fashion, culture, and the influencer landscape.
Strong understanding of luxury brand standards and an eye for elevated consumer experiences and aesthetics.
Exceptional organizational skills, meticulous attention to detail, and follow-through.
Excellent written, verbal, and interpersonal communication skills.
Strong relationship-building skills and a collaborative, team-first mindset.
Ability to manage multiple projects simultaneously while maintaining accuracy and meeting deadlines.
Resourcefulness and adaptability, and comfort working in a fast-paced environment with evolving priorities.
Strong analytical skills and ability to interpret and report campaign and social performance metrics.
Positive attitude, intellectual curiosity, and eagerness to learn and grow within a communications organization.
Proficiency in Microsoft Office Suite (Word, Excel, and PowerPoint), media databases, influencer marketing platforms, and reporting tools.

Nice To Haves

Previous experience in beauty, luxury, fashion, or lifestyle.
Knowledge of influencer measurement and media monitoring platforms.
Familiarity with beauty editors, creators, and digital culture.
Experience supporting luxury events, influencer activations, or PR programs.

Responsibilities

Coordinate and execute influencer gifting and product seeding, including product allocations, shipment logistics, inventory tracking, and delivery management.
Research, vet, and maintain databases of influencers, creators, tastemakers, and industry contacts.
Support influencer reporting and campaign recaps by tracking performance metrics, earned media value, impressions, engagement, and social impact.
Maintain influencer contact lists, product requests, and seeding calendars.
Communicate with and support relationships with brand advocates, including product education.
Use influencer measurement tools to evaluate performance and support data-driven results.
Support development of press materials, including fact sheets, media alerts, Q&As, briefing documents, launch materials, and press kits.
Coordinate logistics for media outreach, product launches, and press opportunities.
Coordinate vendor relationships to create mailing materials for product launches and brand campaigns.
Monitor and track media coverage using measurement and reporting platforms.
Compile weekly, monthly, and ad-hoc reports on coverage, campaign performance, competitive activity, and industry trends.
Stay informed about beauty, luxury, fashion, lifestyle, and cultural trends and provide timely insights and recommendations to the team.
Coordinate the distribution and organization of Global content for local market implementation.
Maintain content libraries, asset trackers, and reporting documents.
Monitor trends, creator content, and platform best practices to support social and influencer content initiatives.
Support planning and execution of media, influencer, consumer, and retail events.
Assist with event guest lists, invitations, gifting, staffing coordination, onsite logistics, and recaps.
Support event production and liaise with agencies to help ensure seamless execution.
Represent the brands professionally at events and uphold luxury experience standards.
Manage departmental administration, including invoice processing, purchase orders, budget tracking, vendor onboarding, and payment coordination.
Organize and maintain the PR Closet, product inventory, and department supplies.
Process product orders and maintain inventory records for media, influencer, event, and marketing initiatives.
Maintain accurate trackers for budgets, estimates, monthly billing, seeding programs, and campaign activities.
Provide general administrative support to the Integrated Communications team as needed.
Perform other duties needed to support the company’s vision, mission, and values.