Senior Director, Consumer and Shopper Insights

Circana•New York, NY

12h•$119,000 - $160,000•Hybrid

About The Position

Circana is seeking a Senior Director, Consumer & Shopper Client Insights to serve as a strategic insights partner to a leading client in the ice cream category. The role supports a portfolio of well-known brands and focuses on increasing adoption and impact of Circana’s Receipt Panel by helping client teams use consumer and shopper behavior to make stronger business decisions. The position identifies growth opportunities, develops thought leadership, and builds client capabilities through training and coaching. It combines analytics, storytelling, people leadership, and strategic influence to turn data into action and strengthen the role of insights across the client organization. The role also includes expanding client relationships, delivering insight-led solutions, managing sales processes, and achieving revenue targets. The position is hybrid and mostly remote, within close proximity to the client’s office in Hoboken, New Jersey. On-site attendance may be required as business needs arise, including quarterly meetings, workshops, and in-person training. The salary range is $119,000 to $160,000, and the role is also eligible for bonus pay. Benefits include paid time off, medical, dental, and vision insurance, and a 401(k), subject to eligibility.

Requirements

Bachelor’s degree required.
6–10+ years of experience in client insights, client management, sales, or related roles within CPG, retail, or syndicated data analytics.
Demonstrated experience leading and developing people.
Deep understanding of consumer and shopper behavior.
Experience leveraging household- and shopper-level data from Circana, NielsenIQ, Numerator, or similar sources to uncover purchase dynamics and growth opportunities.
Familiarity with visualization and analytics tools such as Unify, Tableau, Power BI, or similar platforms.
Proficiency in Microsoft PowerPoint and Excel.
Flexibility to work on-site with the client as business needs arise, including quarterly meetings, workshops, and in-person training.

Nice To Haves

MBA or advanced degree.

Responsibilities

Identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with the client’s strategic goals.
Translate complex data into actionable insights that help clients make informed decisions and achieve measurable outcomes.
Lead end-to-end sales processes, including prospecting, needs assessment, solution development, negotiation, and closing.
Partner with internal Client Insights, Product, Analytics, and other teams to deliver integrated solutions and support client success.
Stay current on CPG industry trends and position Circana as a thought leader and trusted advisor.
Develop and maintain strong relationships with key client stakeholders, including decision-makers and influencers.
Use Circana platforms, including Unify+, Liquid Data, and Intelligence Suite, to support client engagements and solution delivery.
Meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning.
Proactively address client challenges, identify growth opportunities, and deliver consistent value.
Conceive, manage, and deliver fact-based analyses focused on consumer solutions, providing clear, actionable insights to inform strategy.
Lead adoption and maximize the impact of Circana’s Receipt Panel.
Shape thought leadership and build client capabilities through training and coaching.