Senior Customer Marketing Specialist- Program Manager
About The Position
The Senior Customer Marketing Specialist is responsible for Channel Program Management in the United States and Canada. The role supports the development and delivery of marketing programs and promotions for the partner and reseller community, including partner tiering, sales targets, incentive programs, loyalty initiatives, regional promotions, and partner communications. The position is based in Fort Mill, South Carolina, with approximately 15% travel. It reports to the Global Director of Channel Marketing and is matrixed to the Director of Customer Marketing, US & Canada.
Responsibilities
- Lead the annual partner tiering exercise.
- Partner with management to agree partner targets and communicate tiers and targets to partners.
- Work with Sales to validate Growth Incentive Rebates (GIR) performance.
- Ensure payment of GIR and Market Development Funds (MDF) is completed.
- Manage the Brady IPS partner loyalty program, GO Rewards.
- Support regional promotions by creating and posting flyers and promotional materials.
- Collect voice-of-customer feedback from the partner and channel community.
- Collaborate with Sales, Channel Marketing, Vertical Marketing, Product Marketing, Legal, and Centers of Excellence (COEs).
- Coordinate with agencies supporting Creative Services, Digital Marketing, PR/Social, trade shows, and events.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
