Senior Coordinator, Campaigns

UNITED STATES SOCCER FEDERATION 1•Atlanta, GA

About The Position

The Campaign Senior Coordinator reports to the Director, Annual Fund and owns the fiscal-year campaign calendar and the production behind it. This project management role, which requires fundraising experience, is accountable for moving appeals, stewardship touches, and information moments from brief to release on schedule and with correct coding. The calendar remains live throughout the fiscal year and is visible to the teams that plan against it. The role also manages standing story intake across Federation programs and maintains an impact-story library with rights and usage status attached, so campaign briefs can draw on cleared material. The coordinator runs production across direct mail, email, and paid digital, including creative routing, approvals, proofs, data pulls, list and seed delivery, and drop dates. The role maintains campaign briefs as the source of truth for audience, offer, ask string, timing, and creative direction; conducts pre-release quality control; and preserves campaign versions and records. It coordinates agency and vendor schedules, campaign setup and coding, data and gift-processing timelines, and channel access and approvals with internal partners. The position also supports the Advancement department’s overall goals and performs other duties as assigned. U.S. Soccer describes itself as a mission-driven federation aiming to grow soccer across the United States. It offers a comprehensive compensation package, a casual work environment, an inclusive culture, and an atmosphere for professional development. It is an equal opportunity employer committed to diversity, equity, and inclusion.

Requirements

Bachelor's degree required.
At least 3 years of project management or campaign production experience in nonprofit fundraising, direct response marketing, agency account management, or a related field.
Demonstrated experience managing multichannel campaign production from brief through delivery across direct mail, email, and digital.
Experience building and maintaining a production calendar across concurrent campaigns and competing stakeholders.
Working knowledge of direct mail production, including backward planning from the in-home date, proofing cycles, data and list processes, and postal timelines.
Experience coordinating agency or vendor deliverables against a schedule and escalating slipped dates before they affect a drop.
Meticulous attention to detail, particularly in proofing, quality control, and version control.
Strong organizational and communication skills, including the ability to hold peers and partners to deadlines without direct authority over them.
Comfort documenting processes and building a system where none exists.
Proficient experience with Microsoft Word, PowerPoint, Excel, and Outlook.
Ability to work in fast-paced and demanding environments.
Ability to connect micro-level details to the broader vision and mission.
Ability to work evenings and weekends and travel as needed.

Nice To Haves

General knowledge of soccer.
Experience using Salesforce, marketing automation platforms, email marketing systems, or comparable CRM and digital marketing technologies.
Experience with source coding, campaign attribution, or marketing operations.

Responsibilities

Own and maintain the live fiscal-year campaign calendar covering appeals, stewardship touches, and information moments, visible to teams that plan against it.
Confirm campaign dates with Fan Experience, Membership, and Stewardship before committing them.
Manage production from brief to release across direct mail, email, and paid digital, including creative routing, internal and legal approvals, proofs, data pulls, list and seed delivery, and drop dates.
Maintain campaign briefs as the source of truth for audience, offer, ask string, timing, and creative direction, with a defined audience before work begins.
Conduct pre-release quality control, including proofing, link and donation-path testing, personalization, and suppression verification; maintain version control and retrievable campaign archives.
Manage agency production schedules and print, lettershop, data, and fulfillment vendors against timelines, postal drop windows, and delivery confirmation; escalate schedule slippage before it affects a drop.
Build and run standing story intake across Federation programs and maintain an impact-story library with rights, release, and usage status for each item.
Issue campaign IDs, source codes, and coded URLs according to the U.S. Soccer source-coding standard for every touch, internally and with agencies.
Set up campaigns in Salesforce and the email platform, including audience selections, tracking, and reporting records.
Partner with Advancement Services on data pulls, segmentation delivery, suppression, and gift-processing timelines.
Coordinate with Marketing & Communications, Fan Experience, Digital, and Product on channel access, calendar position, and brand approvals.
Support the overall goals of the Advancement department.
Perform other duties as assigned.