Sr. Content Strategist

Bixal•Fairfax, VA

1d•$100,000 - $110,000•Remote

About The Position

Bixal is seeking a Senior Content Strategist to support the development, operation, and continuous improvement of a federal health agency’s open data platform. The platform hosts more than 170 public data products, including datasets, interactive tools, and dashboards, and serves hundreds of thousands of people each month. Its mission is to make agency data easier to discover, access, and use while consolidating a fragmented data presence into a coherent destination that meets federal accessibility, security, and data governance standards. The Senior Content Strategist owns the platform’s content strategy, taxonomy, and editorial governance. This is a senior, largely autonomous Key Personnel role responsible for establishing content standards, planning and evolving the site’s taxonomy and information architecture, and leading the content aspects of migrating and consolidating agency data websites. The role advises Government stakeholders, data owners, and design, research, and development teams on making complex data understandable to users with a range of experience. This is a full-time position contingent on the client’s contract award, with one base period and four optional years. The role is remote from anywhere in the United States, with occasional travel to the client’s headquarters in Baltimore, Maryland. Applicants must be legally authorized to work in the United States; Bixal does not provide visa sponsorship. The salary range is $100,000–$110,000. The position requires the ability to obtain and maintain a favorable Public Trust determination in support of a federal government contract.

Requirements

Bachelor’s degree in Communications, English, Information Science, Library Science, Journalism, or a related field.
At least 10 years of experience in content strategy.
At least 5 years of experience creating content guidelines and planning taxonomy for public-facing data websites.
Experience with federal content migration projects.
Experience working in agile delivery teams and using tools such as Jira and Confluence.
Strong plain-language writing and editing skills for audiences with varying levels of data fluency.
Working knowledge of Section 508 and WCAG 2.1 AA accessibility standards for web content and documents.
Ability to obtain and maintain a favorable Public Trust determination in support of a federal government contract.
Must be legally authorized to work in the United States; visa sponsorship is not provided.

Nice To Haves

Experience with federal health programs or health data.
Experience consolidating multiple websites into a single platform.
Familiarity with open data metadata standards such as DCAT-US 1.1, data dictionaries, and methodology documentation.
Experience authoring and governing content in Drupal.
Familiarity with the U.S. Web Design System, agency design systems, and the Digital Services Playbook.
Experience working alongside user researchers, including on studies subject to the Paperwork Reduction Act.
Master’s degree in a related field.

Responsibilities

Own the platform’s content strategy and align it with program objectives, quarterly OKRs, and the product roadmap.
Develop and maintain content guidelines, style standards, and editorial workflows for consistent content across contributing agency offices.
Lead a cohesive data and content governance approach, including standard guides, guided authoring steps, and role-based publishing workflows in Drupal.
Maintain and evolve the site structure, taxonomy, and metadata to help users find data, including consistent naming conventions across data products.
Partner with developers and web analytics staff to improve search relevance and findability using tools such as Adobe Analytics and Google Search Console.
Apply open data metadata standards, such as DCAT-US, to dataset pages and supporting content.
Plan and lead content migration from other agency data websites, including content inventories, audits, content mapping, and redirect planning.
Contribute the content, taxonomy, and information architecture approach to the program’s data website consolidation strategy and guide its execution after approval.
Ensure new data pages launch with complete supporting documentation, including plain-language descriptions, methodology documents, and data dictionaries.
Coach agency data owners on content standards and review submissions before public release, supporting at least 10 new data product releases per year.
Contribute to help desk FAQs, user guides, release notes, and other user-facing communications.
Use user research, help desk trends, and analytics to identify content gaps and translate findings into user stories with clear acceptance criteria.
Participate in sprint ceremonies, Program Increment planning, demos, and retrospectives, and keep content standards current in Confluence.
Ensure content meets Section 508 and WCAG 2.1 AA requirements and maintain human oversight of AI-assisted content.
Perform other relevant duties as assigned and qualified or trained to perform.