Content Strategist

HH Global•San Francisco, CA
•$140,000 - $180,000

About The Position

Drive the performance and growth of paid media acquisition across the Americas region, including Search, Display, Social, and Video, and support the management and operations of the Inbound Sales marketing support program. Lead digital marketing campaigns and define growth opportunities. The role includes managing campaign delivery and performance, developing data-driven insights, reporting on results, partnering on media strategy, and overseeing program operations and infrastructure.

Requirements

  • Bachelor's degree.
  • At least 3 years of hands-on experience in paid media performance marketing with Google Ads and social platforms.
  • Proven ability to manage complex projects and collaborate with cross-functional teams to deliver on time.
  • Ability to analyze data, draw conclusions, evaluate outcomes, and identify gaps in systems and workflows.

Nice To Haves

  • Experience managing a large-scale digital acquisition program.
  • Ability to manage multiple stakeholders and cross-functional teams effectively.
  • Hands-on experience identifying and deploying AI-driven solutions or agents to automate marketing workflows.
  • Excellent communication skills, including the ability to explain complex digital media concepts clearly to stakeholders.

Responsibilities

  • Manage digital acquisition campaigns and ensure launch dates and KPIs are achieved.
  • Identify customer and campaign insights to inform growth strategies; design test plans, track performance, and continuously optimize tactics.
  • Own monthly performance reports and lead ad-hoc analysis, with support from analysts, to identify performance drivers.
  • Communicate regularly with global and regional stakeholders about program performance.
  • Partner with the media center of excellence to execute paid media acquisition strategy, improve campaign strategies, drive innovation, and support revenue growth.
  • Oversee day-to-day operations for the advertiser expert support program, lead weekly cross-functional syncs, manage vendors, and scale AI solutions.
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