Senior Business Development Representative

IAR Systems•Plano, TX
•Hybrid

About The Position

IAR, part of Qt Group and operating as an independent business focused on embedded software development, provides tools that help engineers develop, debug, test, and secure embedded software. The Senior Business Development Representative will join the Commercial Field Sales organization and help build sales pipeline across IAR’s embedded software and tools business, serving core industry verticals and customer geographies in the Americas. The role combines outbound prospecting with inbound lead qualification and discovery to develop qualified, well-positioned opportunities. The representative will collaborate with Account Executives and, where relevant, Field Application Engineers to understand customer development environments and challenges. They will use AI-assisted research, Seamless(.AI), Salesforce, and other prospecting tools to identify appropriate targets and plan outreach, then provide detailed discovery findings and customer context when handing opportunities over. Prior exposure to embedded systems, developer tools, or SaaS is a plus but is not required; the company emphasizes aptitude, curiosity, and sales fundamentals. The position may be based in Plano, Texas. The company describes its workplace as flexible, inclusive, and supportive of employee wellbeing and development. Hybrid working options and flexible hours are offered, along with mental health resources, physical wellness programs, hands-on learning, mentorship, and international collaboration. Compensation and benefits packages are described as competitive and locally relevant.

Requirements

  • Strong communication skills and ability to engage with a variety of stakeholders.
  • A consultative approach to customer conversations and discovery.
  • Ability to organize and manage activities, opportunities, and customer information.
  • Experience working with Salesforce or similar CRM tools.
  • Interest in understanding customer environments, challenges, and business needs.

Nice To Haves

  • Prior exposure to embedded systems, developer tools, or SaaS.

Responsibilities

  • Prospect and engage potential customers through outbound activities.
  • Qualify inbound leads and identify potential business opportunities.
  • Conduct discovery conversations to understand customer needs, environments, and objectives.
  • Build and maintain a pipeline of qualified opportunities.
  • Partner with Account Executives and Field Application Engineers throughout the qualification process.
  • Document activities, customer information, and opportunities in Salesforce.
  • Use AI-powered research and market intelligence to identify accounts and stakeholders.
  • Provide detailed discovery findings and customer context to support opportunity handovers.

Benefits

  • Hybrid working options and flexible hours.
  • Mental health resources and physical wellness programs.
  • Hands-on learning, mentorship, and international collaboration.
  • Competitive, regularly reviewed, locally relevant compensation and benefits packages.
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