Senior Associate, Customer Engagement Marketing

JPMorgan Chase & Co. • New York, NY

2d • $90,250 - $145,000

About The Position

As a Senior Associate in Small Business and Lending Marketing, you will develop integrated strategies and campaigns that reinforce key card benefits and offers for existing small business credit card customers. You will turn customer insights into clear, relevant messaging and connected experiences that deepen engagement and loyalty. The role partners across teams to deliver consistent, segment-relevant messaging through owned channels and uses data and testing to improve campaign performance and customer outcomes.

Requirements

• At least 5 years of experience in integrated marketing strategy.
• Experience executing customer marketing across owned channels, including email, direct mail, and digital experiences.
• Demonstrated experience managing campaigns end-to-end, including targeting, channel planning, creative development, measurement, and optimization.
• Experience collaborating with creative partners to launch campaigns from concept through delivery.
• Strong project management skills and ability to manage multiple complex priorities in a fast-paced environment.
• Strong cross-functional collaboration and stakeholder management skills.
• Strong analytical skills and experience using data to inform decisions and improve performance.
• Results-oriented mindset with a track record of delivering measurable outcomes.
• Must be authorized to work for any employer in the United States; immigration sponsorship and sponsorship takeover are not available.

Nice To Haves

• Bachelor’s degree in marketing, business, or a related field.
• Experience in financial services, payments, lending, or another regulated industry.
• Experience supporting small business customer segments.

Responsibilities

• Develop integrated marketing strategies to deepen engagement and retention among existing small business credit card customers.
• Translate customer insights, research, and performance data into segment-specific positioning, messaging, and value propositions.
• Plan and deliver owned-channel campaigns across email, direct mail, and digital experiences.
• Partner with product, brand, content, social, channel, analytics, legal, and finance teams to align priorities and resources.
• Own end-to-end campaign execution, including segmentation, messaging, creative development, testing, and optimization.
• Manage the customer engagement calendar across channels and key touchpoints.
• Monitor campaign performance and customer behaviors to identify opportunities and improve results.
• Ensure messaging and creative are consistent and on-brand across channels.
• Present campaign results, learnings, and recommendations to senior stakeholders.

Benefits

• Competitive total rewards package, including base salary.
• Eligible roles may receive commission-based pay and/or discretionary incentive compensation in cash and/or forfeitable equity.
• Comprehensive health care coverage.
• On-site health and wellness centers.
• Retirement savings plan.
• Backup childcare.
• Tuition reimbursement.
• Mental health support.
• Financial coaching.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed