Marketing Engagement Coordinator

Fidelity Cooperative Bank•Leominster, MA
•$22 - $26

About The Position

The Marketing Engagement Coordinator supports marketing and community engagement efforts for Mutual Bancorp’s family of banks by coordinating, planning, and executing marketing events and community and business development initiatives. The role helps bring the banks’ brands to life locally through events, sponsorships, community activities, Relationship Team initiatives, and other client- and community-facing experiences. It is suited to an organized, creative, detail-oriented team player with strong communication and organizational skills, able to manage multiple priorities and interested in marketing, community engagement, events, and relationship-building. The coordinator works with colleagues across Marketing, Relationship Management, Community Engagement, and other areas to support events, sponsorships, Relationship Team activities, community initiatives, charitable programs, and other marketing efforts. Responsibilities include coordinating events and local outreach; supporting sponsorships and community partnerships; coordinating marketing campaigns, materials, and promotional resources; assisting with content gathering and communications; and providing administrative support to the Marketing and Community Engagement teams.

Requirements

  • At least one year of experience working in a corporate environment and/or a marketing/events organization.
  • Knowledge of Microsoft 365, Excel, Word, and PowerPoint.
  • Understanding of social media platforms and their administrative functions, including Facebook, Instagram, LinkedIn, and X (formerly Twitter).
  • Excellent written and verbal communication skills, including the ability to present ideas and report on results effectively.
  • Willingness to conduct outreach by email and phone.
  • Strong attention to detail and time-management skills.
  • Ability to work independently and remotely within the scope of the job description, while also collaborating effectively as part of a team.
  • Ability to use various types of office equipment and technology.
  • Ability to furnish own transportation to off-site locations as needed.
  • Ability and willingness to work a flexible schedule, including after business hours and weekends.
  • Interest in continuous learning in marketing, communications, and community engagement.
  • Cybersecurity awareness to protect the digital environment, the Bank, and customers.

Nice To Haves

  • Bachelor’s degree in Marketing, Communications, Event Management, or a related field is strongly preferred.
  • Basic photo and video production and editing skills.

Responsibilities

  • Assist with planning and executing internal and external events, coordinating locations, vendors, invitations, attendee logistics, promotional materials, signage, supplies, and other event needs.
  • Support community events, sponsorship activations, Chamber activities, customer events, ice cream truck appearances, and other public-facing experiences.
  • Support Relationship Teams and business development colleagues with local outreach and market activation activities.
  • Coordinate initiatives such as Random Acts of Care, networking and community events, sponsorship activations, and local promotions to strengthen relationships and increase the banks’ visibility.
  • Work with Community Engagement colleagues to coordinate sponsorships, community partnerships, charitable activities, and related events, including participation, materials, promotion, and follow-up.
  • Support marketing initiatives and campaigns by coordinating materials, timelines, promotional items, local advertising needs, communications, and other campaign components.
  • Contribute ideas for marketing and community engagement opportunities and assist with implementation across the banks’ markets.
  • Coordinate collateral, promotional materials, event supplies, giveaways, signage, presentations, and other resources; assist with inventory, distribution, and fulfillment.
  • Assist with content gathering, photography, and communications related to events, community activities, sponsorships, and marketing initiatives.
  • Provide support for social media and other digital channels as needed, in coordination with other Marketing team members.
  • Provide administrative and coordination support to Marketing and Community Engagement team members; maintain organized records, schedules, project information, and other materials.
  • Serve as backup to department colleagues as needed and perform other marketing, community engagement, and related duties as assigned.
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