Marketing & Community Engagement Coordinator

Primrose School • Hillsboro, OR

3d • Onsite

About The Position

The Marketing & Community Engagement Coordinator represents Primrose School of Silicon Forest in Hillsboro and surrounding communities. The role builds face-to-face relationships with local businesses, employers, family organizations, and community groups, converting those connections into school tours and enrollments while helping families feel connected to the Primrose community.

The coordinator develops referral partnerships, connects with area employers, supports and staffs community events, and plans school events such as open houses. The position also supports enrollment through prompt lead follow-up and tour scheduling, runs family referral campaigns, creates authentic social media content in accordance with Primrose brand standards and family photo permissions, and strengthens engagement with current families.

This position begins as a 90-day pilot with success measures reviewed with the School Director at its conclusion. The coordinator works directly with the School Director and franchise owners, tracking outreach activity, partnerships, leads, tours, and enrollments to show the role's impact. It is a part-time position of approximately 20 to 25 hours per week, on site and in the community, with the possibility of full-time work.

Requirements

• One to two or more years of experience in community outreach, marketing, enrollment or admissions, or relationship-based sales.
• Demonstrated success building referral partnerships or networking in person with local businesses and organizations.
• Experience creating social media content and supporting events.
• Valid driver's license and reliable transportation.
• Ability to complete the background check required for child care staff in Oregon.
• Ability to travel regularly around Hillsboro and nearby communities.
• Ability to work on site at the school and in the community, including occasional evening or weekend events and open houses.
• Ability to stand and walk for extended periods at events.
• Ability to work at a computer or phone to follow up on leads, create content, and track outreach results.

Nice To Haves

• Experience in early childhood education, child care, schools, or family-focused services.
• Existing connections in Hillsboro or the greater Washington County area.
• Familiarity with Instagram, Facebook, Canva, and a CRM or lead-tracking tool.

Responsibilities

• Represent the school through regular face-to-face visits to local businesses, family-focused organizations, and community groups.
• Develop and maintain referral partnerships with organizations serving young families.
• Connect with Hillsboro-area employers to introduce the school as an early education and care option for employees' families.
• Attend and help staff community events, fairs, and family gatherings, and bring back qualified family contacts.
• Plan and support school and community events, including open houses.
• Follow up promptly on inquiries and outreach leads and help schedule school tours with the School Director.
• Run family referral campaigns encouraging current families to introduce friends, neighbors, and coworkers to the school.
• Create authentic social media posts and content showing school life, events, and community involvement, following brand standards and family photo permissions.
• Support current-family engagement through events and communication that build loyalty and retention.
• Track outreach activity, partnerships, leads, tours, and enrollments for leadership to measure pilot results.
• Partner with the School Director on weekly priorities, the outreach calendar, and pilot success metrics.

Benefits

• Paid sick time in accordance with Oregon law.
• Opportunity to shape a new role at the school while working directly with the School Director and franchise owners.
• Possibility for full-time work.

What This Job Offers

• Job Type: Part-time
• Education Level: No Education Listed