Senior Account Manager, Banking & Investing

Launch Potato•Los Angeles, OR

4d•Remote

About The Position

Launch Potato is seeking a hands-on partnerships and business development professional to grow banking, deposit, and investing partners and acquire new partners. Approximately 70–80% of the role focuses on expanding existing partner relationships through larger budgets, improved economics, and broader distribution; the remaining work focuses on new business, primarily through warm relationships, with outbound outreach especially on the investing side. The role works alongside the Head of Partnerships, who focuses on the largest strategic partners. The Senior Account Manager will manage operations for those strategic banking partners and will own other banking, deposits, and investing relationships both operationally and strategically. The position involves connecting partner goals to media placements across FinanceBuzz and Launch Potato’s publisher network, while helping shape the strategy for these categories. The Head of Partnerships works closely with the new hire during the first 90 days, with a goal of independent partner ownership by about day 120.

Requirements

Direct experience on the advertiser side of a financial comparison publisher, marketplace, or performance network managing bank, deposit, or investing partners.
A demonstrated record of growing accounts, including the ability to explain how a partner’s budget was increased and what drove the growth.
Sales ability, including opening doors and closing deals; comfort with cold outreach, particularly to investing apps.
Ability to independently manage operational details such as URL approvals, budget changes, CPA changes, placements, and widget coordination.
Ability to take initiative and coordinate effectively with account management, product, media, analytics, compliance, legal, and finance.
Fluency in performance economics, including CPA, CPL, CPC, and revenue share.
Business acumen to use performance, revenue, and unit-economic data in negotiations.
Strong communication, relationship-building, and negotiation skills across multiple partners and opportunities.

Nice To Haves

Publisher experience or familiarity with publisher terminology.
Experience in wealth management, financial advisory, RIAs, or advisor networks.
Existing relationships with banks, fintech companies, investment platforms, or related financial-services companies.
Experience selling customer acquisition, media, lead generation, or performance-based marketing.

Responsibilities

Grow existing partners through budget expansion, improved unit economics, broader product coverage, and increased share of wallet.
Manage operations for the largest strategic banking partners alongside the Head of Partnerships.
Own partner operations from onboarding through campaign management, reporting, issue resolution, and optimization.
Develop proposals connecting partner goals to placements, audiences, and distribution across FinanceBuzz and the publisher network.
Maintain accurate pipeline information, forecasts, partner updates, and next steps.
Represent Launch Potato at industry events and partner meetings.
Build a pipeline of new partners across banking, deposits, investing, and wealth.
Reach decision makers through relationships, referrals, events, and outbound outreach.
Manage partner conversations from initial outreach through pitching, deal negotiation, contracting, and launch.
Develop a clear understanding of each partner’s growth goals, economics, products, and target customers.
Coordinate URL approvals, budget changes, CPA changes, placements, and widgets, working with account management, product, media, analytics, compliance, legal, and finance.
Direct internal activity and connect partner activity to media opportunities as the role develops.