Salesforce BSA with Marketing Cloud

Rootshell Enterprise Technologies•Dallas, TX
•Onsite

About The Position

Rootshell Inc. is recruiting a Salesforce Business Systems Analyst with Marketing Cloud for a direct client in Dallas, Texas. This long-term role supports the client’s global IT team and its Salesforce sales and marketing technology stack. The analyst will evaluate, design, configure, and support Salesforce solutions and integrations, translate business requirements into system designs, and help deliver projects and enhancements from functional design through testing, change management, and end-user acceptance. The role also supports ongoing system operations, data migration, training, and strategic roadmap activities.

Requirements

  • At least 5 years of experience in a Business Systems Analyst role supporting business units globally.
  • At least 5 years of experience with Salesforce Sales Cloud administration.
  • In-depth knowledge of standard Salesforce capabilities and experience extending them through AppExchange or integration with external systems.
  • Strong analytical skills for analyzing complex problems, processes, and systems and proposing solutions.
  • Deep understanding of campaign, lead, account, contact, and opportunity management.
  • Good understanding of related business processes such as contract management, quoting, and the order and fulfillment cycle to support impact analysis and solution design.
  • Design and implementation experience with Salesforce.com, Partner Communities, and Apttus.
  • Experience with Sales Cloud, Communities, and marketing applications such as Marketo.
  • Experience with deal registration, content management, partner scoring, and engagement tools.
  • Ability to manage multiple projects concurrently and drive delivery and execution.
  • Ability to drive business consensus and simplify processes and designs.
  • Bachelor’s degree in Computer Science, Information Systems, or equivalent.

Nice To Haves

  • At least 2 years of hands-on experience with Salesforce Partner Community and Partner Marketing, or relevant experience.
  • Current Salesforce ADM-201 or ADM-211 certification.
  • Experience with Einstein Analytics and Salesforce CPQ.

Responsibilities

  • Build productive relationships with a global IT team, including business systems analysts, developers, and database administrators.
  • Support evaluation, design, and architecture of the marketing and sales technology stack.
  • Understand the full sales cycle and design solutions interfacing with Salesforce and partner applications, including Salesforce Communities.
  • Perform hands-on Salesforce setup and configuration.
  • Manage Salesforce releases and roll out new features.
  • Manage Salesforce security, including roles, profiles, sharing rules, and permission sets.
  • Create and maintain fields, views, reports, dashboards, rules, workflows, and other Salesforce objects and functions.
  • Monitor and manage logs and errors for back-end system integrations with Salesforce.
  • Translate business requirements into system solutions and engage proactively with business and IT teams on project updates.
  • Analyze and determine application and interface solutions.
  • Design and develop complex reports as needed.
  • Drive functional design, testing, change management, and end-user acceptance for projects and enhancements.
  • Work with relevant teams to support day-to-day issues involving existing applications and interfaces.
  • Recommend best practices and opportunities to improve processes through automation or simplification.
  • Assist with data migration tasks, including mapping, cutover, and legacy loads.
  • Provide training and mentoring to business and IT team members.
  • Assist with system portfolio management and the strategic roadmap.
  • Perform other duties as assigned.
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