Sales Representative

Viking Coca-Cola•River Falls, WI

13d•$49,000 - $69,000•Onsite

About The Position

Viking Coca-Cola is hiring a full-time, onsite Sales Representative to serve customers in River Falls, Ellsworth, Pepin, and Lake City. The representative manages an assigned territory, develops customer relationships, and helps grow business by meeting volume and gross profit goals. The role includes entering orders on handheld devices, managing inventory, merchandising products, assisting with deliveries and display-building, and carrying out promotions. The representative also verifies pricing, supports customer satisfaction, coordinates with delivery representatives and merchandisers, collects accounts receivable, conducts driver checkouts, resolves issues, and follows company safety rules. The stated annual salary range is $49,000–$69,000. Viking Coca-Cola is a privately held, family-run company owned by the Faber family.

Requirements

Excellent oral communication skills, including negotiation, problem-solving, active listening, and presentation skills.
Written communication skills for completing paperwork and preparing persuasive proposals.
Strong organizational and time-management skills.
Ability to carry out responsibilities effectively and support customer satisfaction.
Basic trade math skills for analyzing data and making informed decisions.
Customer-centric approach and ability to work in a dynamic, fast-paced environment.

Responsibilities

Manage an assigned territory and make regularly scheduled sales calls.
Develop customer relationships and follow up on leads.
Manage customer inventory and enter orders using handheld devices.
Merchandise products according to company standards.
Assist with deliveries and build displays to increase product visibility.
Implement product promotions and provide targeted Point of Sale materials.
Work toward volume and gross profit goals.
Verify pricing for each outlet.
Maintain customer satisfaction through attentive interactions and follow-through.
Collaborate with delivery representatives and merchandisers to meet customer needs.
Collect accounts receivable.
Conduct driver checkouts.
Troubleshoot issues and comply with company safety rules.