Sales Representative

Ironclad Powered by Mersino•Shelby, OH

About The Position

The Sales Representative is responsible for driving profitable business development and revenue growth within an assigned territory. The representative serves as an agent for the company and its clients, helping ensure clients receive appropriate products and services with high customer satisfaction and profitable execution. The role owns each job or project from identifying opportunities and preparing quotations through order procurement, logistics coordination, work quality, and customer follow-up. The Sales Representative also supports strategic planning, competitor and market analysis, event planning, and prompt responses to customer inquiries and concerns. The position requires developing technical expertise in the company’s business and offerings, managing territory and account activity, maintaining accurate CRM records, preparing business plans and reports, coordinating sales and project resources, and supporting collections. The role may involve customer and job-site visits, industry events, travel, and a flexible schedule to meet job requirements. It also requires adherence to safety programs and use of The Mersino Way as a guide for daily work.

Requirements

  • Associate’s degree in a related field or equivalent experience.
  • Experience in construction equipment rental, sales, manufacturing, or construction project management.
  • Planning and organizational skills to handle multiple projects.
  • Proficiency in PC software applications.
  • Ability to work effectively with others.
  • Ability to read schematics, blueprints, and/or technical manuals.
  • Knowledge of budgeting, cost estimating, and bidding procedures.
  • Skills in workflow analysis and management.
  • Knowledge of contract documents and specifications.
  • Professional demeanor.
  • Excellent written and verbal communication skills.
  • Ability to work under pressure to meet deadlines.
  • Ability to work a flexible schedule to meet job requirements.
  • Ability to travel.
  • Ability to sustain intermittent periods of continuous physical exertion, including walking, standing, stooping, climbing, and lifting material or equipment, some of which may be heavy or awkward.

Responsibilities

  • Develop technical expertise in the company’s business and product and service offerings.
  • Respond promptly to customer calls, emails, questions, issues, and concerns.
  • Prepare and submit a weekly schedule to the SM detailing the plan for the following week.
  • Report every call made to prospective customers through the CRM and maintain accurate CRM information and timely follow-up.
  • Identify leads throughout the territory, monitor the bid-spec market, cold-call prospects, and maintain relationships with existing clients.
  • Attend pre-bids, meet prospective clients, visit job sites before bidding, and review projects with customers.
  • Address issues on active projects promptly, resolve challenges, and bring in appropriate resources as needed.
  • Research, obtain, organize, analyze, and report territory sales and marketing data.
  • Assist with identifying and developing the customer base.
  • Develop quarterly business plans to meet objectives.
  • Plan and coordinate special events and attend industry functions to promote the company’s image and recognition.
  • Ensure safety programs are followed on all projects.
  • Secure change orders for work outside the original scope, using company resources as necessary.
  • Assist with collections to help ensure outstanding receivables are collected.
  • Plan and execute strategic and operational sales planning and management activities.
  • Prepare regular reports on territory and account performance and submit quotations and reports to senior management and customer representatives.
  • Evaluate financial and sales management data and prepare relevant analyses and reports.
  • Prepare invoices, financial reports, sales reports, and analyses in support of territory goals and activities.
  • Use assigned computers, equipment, and software to perform duties.
  • Follow The Mersino Way in daily activities.
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