About The Position

The Sales Representative – General Construction represents machine sales products within an assigned geographic territory, with the goal of selling, leasing, or renting products. The role focuses on prospecting and developing new customers in agricultural, ranching, and general contractor markets, while also growing sales with existing customers. The representative works collaboratively with the sales team and internal and external resources, supporting the company's mission, values, and business goals through customer service, sales activity, and ongoing self-development. The role involves meeting sales metrics and territorial goals, preparing accurate sales documentation, contributing to sales forecasts and expense management, and completing projects assigned by the Regional Sales Manager. Extensive driving and overnight travel are required. The position typically operates in a professional office environment and involves extended periods in a stationary position as well as routine movement and communication.

Requirements

  • Minimum three years of work-related skill, knowledge, or experience.
  • Valid driver's license.
  • Demonstrated knowledge of sales techniques, including prospecting, overcoming objections, and closing sales.
  • Excellent selling, negotiating, and closing skills, with the ability to build long-term business relationships.
  • Proficiency with Microsoft Office applications, including Word, Excel, and Outlook.
  • Strong analytical reasoning and decision-making skills.
  • Exceptional attention to detail and thorough completion of work tasks.
  • Excellent communication and interpersonal skills for working with multiple departments and organizational levels.
  • Strong organizational, multitasking, and time-management skills; deadline oriented.
  • Ability to understand work-related written materials and communicate effectively in writing.
  • Ability to perform mathematical computations accurately, including percentages, fractions, and basic arithmetic.
  • Ability to work independently and as part of a team in a fast-paced, high-volume environment, with emphasis on accuracy and timeliness.
  • Ability to read and interpret professional journals, technical procedures, or governmental regulations.
  • Ability to listen to and understand spoken information.
  • Knowledge of safe work policies, procedures, and practices.
  • Knowledge of sales techniques and financial, credit, and accounting principles.
  • Ability to work with individuals and groups.
  • Knowledge of CAT products, product support services and programs, and inventory management and processes.
  • Ability to perform the job's physical duties, including extended stationary periods, constant limb movement and use, manual dexterity, coordination, stamina, communication, and visual inspection.
  • Extensive driving and overnight travel required.
  • Work hours of 50 or more per week, including late evenings, weekends, and holidays.

Nice To Haves

  • High school diploma or equivalent with some college coursework, or an equivalent combination of education and experience.
  • Bachelor’s degree in Business or a related field.
  • Six or more years of related work experience.

Responsibilities

  • Model, promote, reinforce, and reward the use of HOLT’s Values Based Leadership tools, models, and processes in alignment with the company's vision, values, and mission.
  • Identify, contact, and influence potential buyers in accordance with the company's mission and core values to meet or exceed territorial and corporate business goals.
  • Source and grow sales through new business opportunities and develop new customers.
  • Identify and respond to customer needs to improve service and satisfaction and promote mutually beneficial relationships.
  • Promote products and services to existing customers while expanding the customer base.
  • Prepare and submit accurate, timely sales reports and documentation.
  • Meet sales-related key metrics within the review period.
  • Contribute to developing, monitoring, and controlling the sales forecast and expenses for the assigned territory.
  • Complete special projects as requested by the Regional Sales Manager.
  • Travel to and from customer locations.
  • Work safely and comply with applicable safety policies, company policies, procedures, and standards.
  • Perform other duties as assigned.
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