The Family Service Counselor serves client families by arranging cemetery services at need and selling pre-need arrangements. The role provides exemplary, personalized service and is an essential source of cemetery revenue, while also serving as the primary contact for families. The counselor generates leads through daily prospecting, referrals, and community networking; presents service options to families; and tracks activity to maintain productivity. They build relationships by responding promptly and respectfully to inquiries, listening to families’ needs, offering appropriate solutions, following up to ensure satisfaction, and handling requests and concerns professionally. The role also involves preparing carefully for appointments and earning trust so families may refer others or consider pre-planning. The counselor collaborates with funeral directors, location managers, and other funeral home or cemetery staff to provide seamless service. They review prior services and family contacts to understand current needs and share family concerns with the broader team.
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Job Type
Full-time
Education Level
High school or GED