Sales & Marketing Manager - The Standard at West Lafayette

Landmark Properties•West Lafayette, IN

About The Position

The Sales & Marketing Manager oversees the property’s daily operations and management, including leasing, revenue management, and fiscal planning during the construction phase. The role leads the team by example and is responsible for leasing and marketing, administration, financial management, personnel, customer service, facilities, and risk control. The position reports to the Regional Director – New Development Marketing and directly supervises the Assistant Sales & Marketing Manager, Sales & Marketing Assistant, and Leasing Ambassador(s). The manager works with the Assistant Sales & Marketing Manager to develop marketing plans and strategies, maximize occupancy, prepare status reports, and recommend pricing or leasing changes. The manager also oversees lease administration, budgets and business planning, accounts receivable and payable, purchasing, reporting, staff hiring and development, communications with future residents and university personnel, move-in planning, facilities, and community safety procedures. The role requires a high school diploma or equivalent and four years of experience in various positions in a residential rental community. A bachelor’s degree is strongly preferred. Two years of sales or marketing experience with a proven track record is required; student housing experience is strongly preferred. The work environment is typically moderately noisy, and no travel is required. The role’s physical demands include frequently standing, walking, sitting, handling objects, reaching, climbing or balancing, stooping, kneeling, crouching or crawling, and talking or hearing. Infrequent driving or air travel for company business may occur.

Requirements

High school diploma or equivalent required.
Four years of experience in various positions in a residential rental community required.
Two years of sales or marketing experience with a proven track record of achievements required.
Demonstrated proficiency in all areas of property management operations.
Strong financial, organizational, analytical, and decision-making skills.
Strong internet, word processing, and spreadsheet skills.
Excellent communication, management, and people skills.
Ability to meet the physical demands of the role, including frequent standing, walking, sitting, handling objects, reaching, climbing or balancing, stooping, kneeling, crouching or crawling, and talking or hearing.
Specific vision abilities include close vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus.

Nice To Haves

Bachelor’s degree strongly preferred.
Student housing experience strongly preferred.
Entrata experience preferred.

Responsibilities

Oversee leasing and marketing efforts to maximize community occupancy.
Develop marketing plans and strategies with the Assistant Sales & Marketing Manager, and prepare weekly status reports and recommendations for pricing or leasing specials.
Develop resident retention programs and represent the community and Landmark Properties professionally.
Ensure staff comply with Fair Housing laws and corporate policies; monitor timely responses to emails, voicemails, and prospective residents.
Review lease documents and related addendums, recommend revisions, and approve leases and lease packets.
Oversee lease administration and ensure property files and systems are accurate and complete.
Maintain confidentiality, organize staff and special meetings, follow company policies and procedures, maintain a professional work environment, report time and attendance, and assist with corporate projects.
Direct daily office operations and visit the construction site to build rapport with the construction team and verify project information.
Lead development of the annual property budget and business plan; oversee accounts receivable, applicant delinquency, accounts payable, purchasing, expenses, and month-end reporting.
Manage staff hiring, training, development, payroll and employee records, and annual performance reviews.
Understand and exceed the needs and expectations of prospective residents, clients, and vendors; foster a sense of community among prospective residents and staff.
Communicate with applicants, future residents, parents, and university personnel; proof and distribute newsletters and construction updates.
Promote a positive community environment and encourage participation in events and activities.
Evaluate site technology needs and ensure staff comply with the company’s technology policy.
Implement a move-in plan; inspect the office and address maintenance, curb appeal, cleanliness, and overall condition.
Work with the corporate office to source vendors and implement contracts.
Develop, communicate, and enforce safety, emergency, and fire evacuation policies and procedures, including emergency response and referrals.
Document and address unlawful or lease-violating resident behavior, identify and address safety and security risks, prepare incident reports, and handle emergencies with the corporate team.