Sales Manager

Beem® Light Sauna - West Hartford•West Hartford, CT

13d

About The Position

The Sales Manager will grow the organization’s membership base and develop partnerships that expand its reach. The role converts prospects into long-term members and opens new revenue channels through corporate and community relationships. It covers membership sales, business development, reporting, and sales strategy.

Requirements

Experience in sales, preferably in fitness, wellness, hospitality, or membership-based businesses.
Strong communication, negotiation, and relationship-building skills.
Comfort with CRM tools and data-driven decision-making.
Passion for health and wellness.
Positive attitude.

Nice To Haves

Mindbody experience.

Responsibilities

Meet or exceed monthly membership sales and retention targets.
Lead and coach the sales team on tours, consultations, and closing.
Manage the lead pipeline from inquiry to enrollment using the CRM.
Develop promotions, trials, and referral programs to drive sign-ups.
Partner with Member Experience to reduce cancellations and increase renewals.
Identify and secure corporate wellness, employer, and community partnerships.
Build relationships with local businesses, healthcare providers, and influencers.
Organize events, workshops, and outreach to generate new leads.
Negotiate group memberships and packages.
Track KPIs including leads, conversion rate, revenue, churn, and partnership ROI.
Provide weekly and monthly sales reports to leadership.
Contribute to packaging, marketing strategy, and social media campaigns.
Achieve membership growth goals, maintain an active pipeline of partnership opportunities, and support strong team performance and low member churn.