Sales Manager, Mid-Market - Base44

Wix•San Diego, CA

2d•$125,000 - $155,000•Remote

About The Position

Base44, an AI-powered software development platform recently acquired by Wix, is building its go-to-market team. The Sales Manager, Mid-Market will lead the Mid-Market sales team, shape its sales strategy, drive pipeline, and help close strategic deals as the product enters the market. This is a remote position based in the United States, with candidates sought in or near Salt Lake City, Utah, or San Diego, California. The role includes leading, coaching, and growing Mid-Market Account Executives; establishing a coaching-first operating cadence; helping reps manage the full sales cycle; and shaping the foundational sales motion for future growth. The manager will remain involved in key deals, build relationships with stakeholders across customer organizations, manage forecasting and pipeline practices, use performance data to guide decisions, and bring AI into team workflows. The role also works closely with product, marketing, and leadership, while sharing market feedback to inform product roadmap and positioning. Base44’s platform turns plain language into working custom software. As part of Wix, the company has the backing of a global leader while operating with a fast-moving, startup-oriented approach. Compensation includes an approximate base salary of $125,000–$155,000 per year, variable compensation, and company RSUs. Final compensation may vary based on factors including location, candidate profile, and qualifications.

Requirements

8+ years of B2B sales experience at a technology company, including 3+ years directly managing quota-carrying Account Executives.
A track record of team quota attainment and improved win rates.
A strong personal record of exceeding quota and closing complex deals.
Demonstrated coaching ability, including breaking down deals, providing direct feedback, and improving representative performance.
Strong problem-solving ability and a significant example of solving a problem for a company.
Hands-on use of AI with a sales team, with examples of how it changed the way the team sells or operates.
High emotional intelligence, including the ability to build trust, give candid feedback with care, and lead through ambiguity and change.
Strong analytical skills, including the ability to interpret data, identify insights, and turn them into action.
Self-motivated, goal-oriented, and comfortable with ambiguity in a high-growth environment.
Located in or near Salt Lake City, Utah, or San Diego, California.

Nice To Haves

Experience with AI, machine learning, data platforms, or product-led SaaS companies.
Experience with bottom-up sales motions that leverage individual contributors to expand adoption within an organization.

Responsibilities

Lead, coach, and grow a team of Mid-Market Account Executives, including hiring, onboarding, and ramping new representatives.
Run a coaching-first operating cadence that includes weekly 1:1s, call coaching, deal reviews, pipeline reviews, and QBRs.
Coach representatives on owning the full sales cycle, from outbound prospecting through closing new business.
Help representatives translate Base44’s product vision into conversations that resonate with technical and business stakeholders.
Stay involved in important deals and act as a player-coach when it can improve the outcome.
Shape the foundational Mid-Market sales motion, including messaging, outreach strategies, and customer segmentation.
Coach representatives on building relationships with decision-makers, including VPs, CTOs, and heads of product.
Accurately forecast deals, manage pipeline coverage, and maintain CRM best practices across the team.
Analyze pipeline and performance data to identify patterns, diagnose results, and determine what to change.
Incorporate AI into team workflows, including preparation, outreach, call review, and coaching, and share effective practices across the organization.
Collaborate with product, marketing, and leadership to align go-to-market efforts.
Share market feedback with the product team to influence roadmap and positioning.