Sales Manager

Ulta Beauty, Inc. • Virginia Beach, VA

10d

About The Position

The Sales Manager leads a high-performing store team in support of Ulta Beauty’s mission, vision, and values. The role is accountable for sales, service, and operational processes across the retail business, excluding boutiques, and for Net Promoter Score and an exceptional guest experience. The Sales Manager drives results through business performance, guest service and associate development, and compliance with operating procedures and standards. The position calls for a passion for beauty, strong guest service, product knowledge, and the ability to lead, influence, and develop a team.

The Sales Manager oversees Beauty Advisors, Prestige Beauty Advisors, and Lead Cashiers. The role includes managing store performance and payroll, planning events, hiring and developing associates, maintaining operational standards, protecting company assets, and communicating business trends and opportunities to field leadership. The position requires a flexible full-time schedule that includes days, evenings, weekends, and holidays, as well as attendance at corporate business meetings and conferences.

Requirements

• 2–3+ years of fast-paced retail management or other relevant work experience.
• Experience driving top-line sales, interpreting reporting data, managing payroll budgets, and controlling expenses.
• Proven ability to monitor inventory, achieve operational excellence, drive a service culture, and execute merchandising directives.
• Experience attracting, developing, and motivating talent; adapting to change; building collaborative relationships; and leading and influencing a team.
• Proficiency with basic technology, such as point-of-sale systems, Microsoft Office programs, and Apple devices.
• Excellent written and verbal communication skills.
• Strong collaboration and interpersonal skills.
• Strong organizational skills and ability to manage multiple tasks.
• Ability to react under pressure, use good judgment in ambiguous situations, and be flexible and adaptable.
• Ability to work a flexible full-time schedule including days, evenings, weekends, and holidays.
• Ability to attend corporate business meetings and conferences.

Nice To Haves

• Bachelor’s degree preferred.

Responsibilities

• Promote accountability for retail and service sales, guest loyalty, payroll, omnichannel performance, and retail shrink goals.
• Identify underperforming metrics and develop strategies using company programs, tools, and resources to improve profitability and sales.
• Use forecasts and payroll budgets to support scheduling, maximize productivity, and complete workload within budget and on time; communicate scheduling needs to the General Manager.
• Plan and execute in-store events that enhance the guest experience and support sales, payroll, and brand partner collaboration.
• Review and respond to financial and operational reporting, including store visit and audit results.
• Perform makeup applications, skincare analysis, and product demonstrations to support sales and guest service.
• Stay informed about industry trends, products, services, ingredients, and benefits.
• Maintain regular attendance and hold store associates accountable to the attendance policy.
• Attract, hire, and retain diverse talent and address staffing needs and open positions.
• Build an engaged team through collaboration, communication, inclusion, and prioritization of work.
• Support associate development through training, feedback, coaching, performance reviews, succession planning, and individual development plans.
• Participate in ongoing brand and category training and ensure direct reports do the same.
• Develop professional relationships with brand partners to support sales and service goals.
• Work with the leadership team to set priorities, provide direction and support, and share best practices.
• Execute the Guest Engagement Leader program through business ownership, associate coaching, and delivery of a helpful and friendly guest experience.
• Ensure compliance with company policies, procedures, standards, and dress code.
• Use company scheduling and task-management tools to manage schedules, attendance, and store workload, including resets, pricing updates, inventory tasks, cleaning, and replenishment.
• Protect company assets and minimize loss through workplace safety, inventory control, cash management, and loss-prevention practices.
• Execute inventory-control processes, including handling known theft, damages, hazardous waste, inventory adjustments, and product returns; complete theft reporting as needed.
• Support adoption of company initiatives and technology and ensure store tasks are executed.
• Use company programs, tools, and resources to improve store performance.
• Communicate business trends, opportunities, events, operational challenges, merchandise needs, and competitive information to field leadership.

Benefits

• Paid time off for full-time positions.
• Health benefits for full-time positions.
• Dental insurance.
• Vision insurance.
• Life insurance.
• Disability insurance.
• Eligible associates may earn additional compensation under the company’s bonus plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed