Sales Manager

Liora Henderson•Henderson, NV

10d•Onsite

About The Position

The Sales Manager supports the Director of Community Relations in achieving maximum occupancy and revenue at Liora at Henderson, an Independent Living community. The role keeps current on the market, attracts qualified prospects, supports community outreach and education to generate referrals, and helps ensure a smooth transition for new residents. The Sales Manager manages prospect follow-up and sales activity, coordinates move-ins and related paperwork, supports monthly events and marketing initiatives, and helps maintain the community’s presentation and occupancy. The position collaborates with department heads and leadership, documents activity in Sherpa, follows safety and emergency procedures, and provides scheduled Manager on Duty weekend coverage. The role may involve travel to referral sources, weekend and holiday work, and physical activity including standing, bending, reaching, pushing, pulling, and lifting up to 40–50 pounds when necessary.

Requirements

Five years of sales or marketing experience with a proven track record.
Experience working with seniors.
Excellent customer service and public relations skills.
Cheerful personality and desire to serve seniors.
Effective problem-solving skills and a creative approach to goals and challenges.
Proficiency in Microsoft Office and other marketing-related software.
Proven record of identifying and developing professional referral sources.
Ability to bend and reach.
Ability to push and pull and lift up to 40–50 pounds if necessary.
Ability to stand for extended periods of time.
Spend at least 30% of time traveling to referral sources in the market area.
May be required to work weekends and holidays as assigned.

Responsibilities

Assist the Director of Community Relations in achieving maximum community occupancy and revenue by staying informed about the market and attracting qualified prospects.
Conduct community outreach and education to create referrals.
Meet sales and outreach activity goals, including time in selling and outreach zones, calls, tours, home visits, prospect case studies, and follow-up.
Participate in daily and weekly prospect pipeline reviews, including Hot Board reviews.
Keep inquiry forms and marketing materials available at the hospitality suite and front desk.
Document sales and outreach activity in Sherpa.
Manage the new resident move-in process, including required paperwork, unit readiness, resident requests, and coordination with residents and families.
Coordinate move-in day arrangements and activities, including parking, cable, utilities, and amenities.
Implement protocols to support new residents’ transitions into the community.
Participate in sales meetings, including semi-annual marketing meetings with AgeWell Solvere Living.
Assist with planning and coordinating monthly events.
Assist with competitive market analysis and maintain competitor comparisons covering rates, unit sizes, services, and amenities.
Help ensure the community makes a positive first impression and that model units are clean, neat, and well appointed.
Work with the Director of Community Relations to resolve community presentation issues.
Help maintain or grow occupancy and meet monthly budget targets; discuss variances with the Director of Community Relations.
Collaborate with department heads to support the Community marketing action plan and sales action plan.
Provide Manager on Duty weekend coverage as scheduled.
Follow emergency procedures and understand safety practices and procedures.
Provide excellent customer service and public relations, and positively communicate community values to residents, families, visitors, and team members.