Sales Manager

2060 Digital•Farmington, NM

24d

About The Position

The Sales Manager develops and adjusts short- and long-term sales strategies to provide effective client service and maximize sales and digital sales revenue in a changing marketplace. The role leads, develops, trains, cross-trains, and motivates sales and support staff; organizes the sales department; and establishes procedures for sales contracts, commissions and incentives, pricing, and inventory. The Sales Manager develops revenue-generating concepts and promotions, sets annual sales goals and quarterly benchmarks for team members, and manages major sales presentations and client relationships. The role also shares station and community information with account executives, sales representatives, and national agencies; provides the Vice President/General Manager with input on programming decisions related to sales performance; and collaborates with KOB leadership on initiatives. Regular travel to Roswell and Farmington and travel to Albuquerque as needed are required.

Requirements

At least 4 years of sales experience and at least 4 years of sales management experience in a broadcast environment.
Ability to work with management to establish sales budgets and meet revenue goals through coordinated, organized, and well-executed sales team efforts.
Ability to develop systems and procedures to monitor and evaluate progress regularly.
Ability to coach and supervise staff, including organizing, delegating, training, interviewing, and motivating others.
Knowledge of and success with NTR, with emphasis on vendor programs.
Ability to monitor and modify sales strategies in a changing marketplace.
Knowledge and experience using marketing research for direct selling, and ability to train others in its use.
Goal-oriented with a strong focus on business performance.
Ability to project the desired company image through dress and demeanor.
Reliable transportation, a good driving record, and a valid driver's license; these will be checked.
Ability to travel to various locations.
Ability to communicate in English verbally and in writing.
Ability to work with time-sensitive information under tight deadlines and in pressure situations.
Manual dexterity and fine motor skills to operate personal computers, telephones, and general office equipment for extended periods.
Ability to read, hear, and speak clearly and follow oral and written directions.
Ability to think quickly and articulate information clearly and concisely.
Ability to sit for extended periods; perform average pushing and pulling, bending, and stooping; and drive a vehicle.
Ability to travel long distances by vehicle or by airplane, including overnight stays.

Responsibilities

Develop short- and long-term sales strategies to ensure effective client services and maximize sales and digital sales revenues.
Monitor and modify sales strategies to maintain viability in a changing marketplace.
Lead, develop, train, cross-train, and motivate sales and support staff.
Organize the sales department and develop procedures for sales contracts, commissions and incentives, pricing, and inventory.
Develop creative concepts, promotions, and programs to maximize revenue.
Establish annual sales goals for individual team members, with quarterly benchmarks.
Manage major sales presentations and client relationships to support business closings and market visibility.
Provide station and community information to account executives, sales representatives, and national agencies.
Provide the Vice President/General Manager with input on programming decisions related to sales performance.
Collaborate with KOB leadership on initiatives.
Travel regularly to Roswell and Farmington, and to Albuquerque as needed.