Sales Manager-SentryWorld

Sentry Insurance • Stevens Point, WI

13d • Onsite

About The Position

SentryWorld is seeking a customer-focused, solution-oriented Sales Manager to drive sales across SentryWorld, Sentry Services, and The Inn, spanning golf, weddings, dining, and events. The position focuses on building new and repeat business, developing customer and community relationships, negotiating group and catering business, and helping deliver contracted services that meet customer needs and sales objectives.

The Sales Manager works with SentryWorld personnel to achieve sales and marketing objectives, supports promotional and joint-marketing initiatives, and reports on customer needs, market conditions, sales activity, and forecasts. The role requires travel as needed and use of a company or personal vehicle for company business.

Requirements

• Bachelor’s degree or equivalent work experience.
• At least 2 years of related experience.
• Proven successful selling and negotiating skills, including prospecting.
• Ability to organize and present information effectively and respond to questions from customers and prospects.
• Ability to interpret and define customer needs and develop traditional and innovative proposals to meet them.
• Ability to close sales opportunities and facilitate delivery of contracted services and products.
• Excellent written, verbal, and interpersonal communication skills.
• Strong analytical skills.
• Strong understanding of revenue management principles.
• Adaptability and ability to respond to organizational needs and business trends.
• Valid driver’s license and ability to drive a company car or personal vehicle for company business.
• Ability to travel as necessary to fulfill job responsibilities.

Nice To Haves

• Sales experience in the hospitality industry is preferred.

Responsibilities

• Identify, prospect, and solicit new and repeat business through calls, email, networking, inquiries, in-person interactions, and other assigned methods.
• Qualify customer needs and interests and assess the potential for future bookings.
• Identify and prioritize target clients, markets, and planners, and schedule presentations for prospective customers.
• Establish and develop business, social, and civic relationships with customers and prospective customers in assigned markets to support profitability and growth.
• Negotiate group business, catering, guestroom rates, hotel services, and meeting room rentals to meet or exceed budgeted goals.
• Prepare price quotations, sales terms, service dates, charge estimates, and related documentation.
• Sell products and services to established customers and new prospects, and help prospective customers select suitable services and options.
• Attend community and other local, state, regional, or national events to promote SentryWorld, make contacts, and develop sales opportunities.
• Maintain contacts with individuals and group representatives to identify potential future sales opportunities.
• Use value-selling techniques and customer-centered communication to understand and meet customer needs, uphold service standards, and build customer loyalty.
• Record sales activities in the sales and catering platform, including sales calls, inquiries, bookings, and lost business.
• Provide management with written and oral reports on customer needs, problems, interests, market conditions, competitive activity, and potential new products or services.
• Submit periodic reports on activities, sales volume, and expenses, and provide information for sales forecasts.
• Work with SentryWorld personnel to achieve sales and marketing objectives.
• Assist in developing promotional packages, joint marketing initiatives, and other sales tools.
• Perform other job-related duties as assigned.

Benefits

• Tuition reimbursement and learning opportunities through Sentry University.
• Group medical, dental, and vision insurance.
• Parental leave.
• Pet insurance.
• Caregiver leave.
• Wellness resources.
• Health Savings Account, Flexible Spending Account, and Dependent Care FSA options.
• Paid time off.
• Paid volunteer time off.
• 401(k) plan with a 100% company match on the first 8% contributed each pay period; company match vests immediately.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level