Sales & Events Manager | Rock Creek Resort

Columbia Hospitality•Red Lodge, MT
•$70,000 - $75,000

About The Position

The Sales & Events Manager at Rock Creek Resort is responsible for meeting and exceeding sales goals for assigned market segments through proactive sales efforts, client development, relationship management, networking, and identifying new target markets. The role develops and implements sales strategies to achieve revenue goals, tracks sales activity, responds to inbound requests for proposals, participates in industry events, conducts site inspections and client presentations, and manages negotiations and contracts. The position also coordinates event planning and execution, gathering details such as meeting setups, food and beverage specifications, and audiovisual requirements. It serves as a liaison between clients and property operations, monitors client satisfaction, prepares and distributes event documents, and leads planning reviews with property departments. The manager forecasts assigned group revenue, supports accurate billing and accounting practices, maintains client relationships, and works with departments to achieve operational and client-sentiment goals.

Requirements

  • Minimum of 1–3 years of hospitality sales experience.
  • Knowledge and expertise in sales and/or event management, with strong sales and negotiation skills.
  • Attention to detail and the ability to read and write business correspondence effectively.
  • Ability to think creatively and develop innovative solutions or approaches.
  • Strong personal skills, including time management, information analysis, problem-solving, planning and organizing, decision making, and delivery of results.
  • Strong grasp of mathematical operations, including working with whole numbers, fractions, and decimals and computing discounts, interest, commissions, proportions, and percentages.
  • Technical proficiency in Microsoft Office, including Word, PowerPoint, Teams, OneNote, and Excel.
  • Proficiency in conducting client research, gathering relevant information, and staying current on industry trends and developments.
  • Ability to travel by air or car, stay overnight at hotels, and entertain clients.

Nice To Haves

  • Knowledge of hospitality sales platforms.

Responsibilities

  • Meet and exceed sales goals for assigned market segments through proactive sales efforts.
  • Develop client relationships, manage key accounts, network, and identify new target markets.
  • Maintain accurate and timely client and activity records in the Sales & Events database.
  • Report weekly progress against prospecting, inquiry, activity, and industry-event goals, adjusting as needed for market conditions.
  • Solicit and secure new business through outside sales calls.
  • Participate in trade shows, promotional events, and industry events.
  • Conduct site inspections and client presentations.
  • Respond to inbound requests for proposals within 24 hours.
  • Negotiate with clients, use closing tactics, and work with contractual language.
  • Differentiate the resort from competitors and communicate value to prospective customers.
  • Implement a sales plan based on demand segments to maximize market share.
  • Gather event-planning information, including meeting setups, food and beverage specifications, and audiovisual requirements.
  • Provide event information to operating departments in accordance with property guidelines.
  • Serve as liaison between clients and the operations department, maintaining knowledge of operations departments.
  • Monitor client satisfaction throughout event planning and execution.
  • Prepare and distribute Event Orders, Resumes, Diagrams, and related documents to property departments.
  • Conduct meetings with property departments to review event information.
  • Manage accounts and follow up with clients to solicit repeat business.
  • Achieve assigned goals and objectives and maximize time-management efficiency and productivity.
  • Forecast revenue for assigned groups.
  • Develop and maintain favorable working relationships and open communication with all departments.
  • Establish and maintain positive, professional client relationships.
  • Comply with accounting standards for deposits, direct billing, and pre-payment.
  • Confirm accurate revenue posting and client billing.
  • Maintain a working knowledge of applicable standards, policies, and procedures.
  • Attend required meetings and achieve client sentiment goals.
  • Adhere to Columbia Hospitality policies and procedures.
  • Perform additional job functions as assigned based on business needs by the General Manager and Seattle Support Center Leadership.

Benefits

  • Cellphone allowance
  • Daily pay option
  • Paid time off and holiday pay
  • Medical, dental, vision, and disability benefits
  • 401(k)
  • HSA/FSA plans with employer contribution
  • Referral bonus
  • Discounted lodging, dining, spa, golf, and retail
  • Employee Assistance Program
  • Volunteer opportunities
  • Committee participation opportunities
  • Task force work opportunities
  • Online learning platform
  • Third-party perks, including discounts on pet insurance, rental cars, movie and concert tickets, theme parks, and attractions
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