About The Position

The Sales Enablement and Partner Alliance Specialist equips sales, Solution Engineering, Business Development, and Marketing teams with the tools, knowledge, and resources needed to succeed. The role supports teams in navigating Salesforce and AWS products, staying current on new features and capabilities, and understanding the full range of the company’s solutions. It delivers training, creates documentation, and supports continuous improvement through targeted enablement strategies. The position also supports strategic alliance initiatives, particularly with Salesforce. This includes coordinating with alliance teams and Salesforce stakeholders, helping develop joint go-to-market strategies and field activities, supporting co-selling, and keeping internal and partner teams aligned. The role is remote or based in an office or regional hub, with up to 25% travel anticipated for certain roles.

Requirements

  • Proven experience in a Salesforce consulting or Salesforce/AWS-related enablement role.
  • Strong understanding of Salesforce platforms, including Sales Cloud, Service Cloud, and Marketing Cloud.
  • Experience developing and delivering training programs and materials.
  • Excellent communication, presentation, and facilitation skills.
  • Ability to translate complex Salesforce concepts into simple, actionable knowledge for non-technical teams.
  • Experience with Salesforce Trailhead, Learning Management Systems (LMS), and other enablement platforms.
  • Strong project management skills and ability to manage multiple priorities in a fast-paced environment.
  • Passion for continuous learning and improving team performance.
  • Bachelor’s degree in Business or a related field, or equivalent work experience.
  • 3–5 years of experience in enablement, training, or a related role within a Salesforce/AWS environment.

Responsibilities

  • Develop and deliver training programs for internal teams on Salesforce and AWS products, services, and solutions.
  • Stay up to date on Salesforce and AWS features, releases, and industry best practices.
  • Facilitate onboarding for new hires on Salesforce processes, tools, and best practices.
  • Conduct workshops and training sessions to continuously upskill the team.
  • Create and maintain training materials, documentation, and best-practice guides for Salesforce and its ecosystem.
  • Curate and manage a centralized knowledge base containing resources, templates, and FAQs.
  • Create use-case scenarios, demos, and playbooks to support pre-sales efforts.
  • Collaborate with sales leadership to identify skill gaps and design targeted enablement strategies.
  • Help the sales team understand Salesforce solutions, key features, and differentiators.
  • Develop sales collateral, presentations, and pitch decks for client-facing discussions.
  • Provide ongoing support and training to improve the sales team’s ability to position Salesforce with prospects.
  • Measure enablement program success using performance metrics, feedback, and adoption rates.
  • Evaluate and improve the effectiveness of training and resources.
  • Track the progress of team knowledge and skills development over time.
  • Collaborate with the Alliances team on joint go-to-market strategies.
  • Coordinate with Salesforce stakeholders to strengthen partnership relationships.
  • Assist with developing and executing joint field events and partner-facing activities.
  • Provide internal teams with insights and training to engage effectively in alliance-driven opportunities.
  • Support co-selling efforts and maintain alignment between internal and partner teams.

Benefits

  • Flexible scheduling and a culture focused on work outcomes rather than hours.
  • Remote work options, as well as work from the Massachusetts headquarters or regional hubs.
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