Sales Director Senior Living

Benchmark Senior Living•Chelmsford, MA

15d•$80,000

About The Position

Chelmsford Crossing is seeking a Sales Director to drive community occupancy through Benchmark Senior Living’s prospect-centered selling approach. The role focuses on developing meaningful personal relationships with potential residents, their families, and professional partners rather than relying on transactional sales practices, telephone call blitzes, or promotion-driven urgency. The Sales Director supports prospects throughout the sales process, maintains a strong understanding of the community’s competitive market, and communicates the value of Benchmark’s services. The position follows a Tuesday–Saturday schedule and offers a base salary of $80,000 plus monthly commission potential.

Requirements

Bachelor’s degree from an accredited college or university.
3–5 years of proven sales experience, preferably in assisted living.
Proficiency in Microsoft Office applications, including Word, Excel, and Outlook.
Valid driver’s license, insurance, and reliable vehicle.
Ability to speak intelligently about the organization’s services.
Excellent verbal, written, and interpersonal communication skills.
Empathetic, diligent, and committed active listener.

Responsibilities

Support prospects throughout the sales process.
Build and manage detailed prospect and professional profiles in the database.
Generate and maintain the sales pipeline.
Develop a comprehensive understanding of the community’s competitive market landscape.
Research and/or visit competitors’ facilities.
Articulate the Benchmark Difference.
Cultivate and manage reciprocal professional relationships throughout the marketplace.
Listen actively and communicate with empathy, diligence, and commitment.