Sales Director

East Daley Analytics•Greenwood Village, CO

About The Position

East Daley Analytics is seeking an entrepreneurial, commercially aggressive sales leader to generate and close new business and grow revenue across North American energy and financial markets. Reporting to the Senior Sales Director, the Sales Director operates with a high degree of autonomy and owns new business from initial outreach through contract close. The role primarily focuses on identifying opportunities, engaging senior decision makers, and securing new clients. It also partners with Account Management on expansion opportunities, including subscription, data product, and advisory-service upsells and cross-sells. The ideal candidate is a proven B2B hunter and closer, preferably with experience in data, analytics, research, or information services. They have built pipeline from scratch, consistently exceeded targets, and can sell consultatively to senior executives. A working understanding of the oil and gas value chain and how producers, midstream operators, traders, and investors purchase market intelligence is valuable. Success is measured primarily by new bookings and pipeline generation, followed by win rates, average deal size, and contribution to expansion revenue. Travel of up to 30–40% is expected for client meetings and industry events. The listed base salary is $135,000–$150,000 annually, commensurate with experience and location. Target variable incentive is $90,000–$100,000, tied to new bookings, pipeline generation, and expansion revenue, with accelerators for performance above plan. On-target earnings are $225,000–$250,000. East Daley Analytics is an Equal Employment Opportunity employer and welcomes all qualified applicants.

Requirements

  • Bachelor’s degree required.
  • 7–10 years of progressive B2B sales experience, with a consistent record of exceeding new-business targets.
  • Demonstrated success building pipeline from scratch and closing complex, multi-stakeholder enterprise deals.
  • Entrepreneurial, self-directed approach and comfort operating autonomously and creating opportunities rather than relying on inbound leads.
  • Experience selling to senior executives in energy, financial services, or other sophisticated buyer groups.
  • Strong executive presence and consultative selling skills.
  • Proficiency with Salesforce or HubSpot, Excel, and PowerPoint.
  • Ability to operate with urgency, manage competing priorities, and thrive in a rapidly evolving environment.
  • Commitment to personal growth and willingness to travel up to 30–40% for client meetings and industry events.

Nice To Haves

  • MBA or advanced degree.
  • Oil and gas, midstream, energy, or commodity market experience.
  • Experience selling data, analytics, research, or SaaS subscriptions.
  • Experience coaching or mentoring other sellers.

Responsibilities

  • Independently identify, open, and develop new-business opportunities across producers, midstream operators, utilities, traders, banks, private equity, and institutional investors.
  • Use industry networks, referrals, events, and East Daley’s market visibility to reach senior decision makers; partner with Marketing and represent East Daley at industry conferences.
  • Lead complex, multi-stakeholder pursuits from first meeting through negotiation and close, including enterprise subscriptions and data licensing agreements.
  • Develop creative deal structures, packaging, and pricing to win competitive opportunities and grow deal size.
  • Keep the pipeline and forecast current with the Senior Sales Director so wins are visible and resources can be directed toward the best opportunities.
  • Partner with Account Management to identify and close upsell and cross-sell opportunities within existing clients.
  • Support strategic account plans with sales expertise, executive relationships, and deal strategy for expansion opportunities.
  • Partner with Product and Marketing to bring new data products to market and provide client feedback on positioning, packaging, and pricing.
  • Work with Product and Advisory to tailor proposals and demonstrations to client priorities.
  • Share effective approaches with the account prospecting team and coach on prospecting, deal strategy, and closing.
  • Model ownership, transparency, urgency, and results with a “play to win” ethos.

Benefits

  • Medical coverage with multiple plan options and company contributions.
  • Dental coverage with company contributions.
  • Vision coverage with company contributions.
  • 401(k) with a 3% company match.
  • Flexible and Health Savings Account options with company contributions.
  • Employee Assistance Program (EAP).
  • Wellness program.
  • Life and Accidental Death coverage.
  • Short- and Long-Term Disability coverage.
  • Variable incentive with a $90,000–$100,000 target, tied to new bookings, pipeline generation, and expansion revenue, with accelerators for above-plan performance.
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